Lucozade and Mindshare Tap into ChatGPT for New Social Campaign
With the advertising and marketing industries currently exploring new ways of working with artificial intelligence, Lucozade Energy is the latest brand to roll out...
Opinion: Meta Verified Will Need to Avoid the Mistakes of Twitter
With Twitter continuing to divide opinion with its paid-for blue-tick verification, Shane Foley, head of paid social looks at the prospects for Meta Verified,...
EssenceMediacom Makes Six New Appointments
EssenceMediacom Ireland has has announced that it has made six new appointments to agency.
Dylan Long, Alec Thibault and Amy-Leigh McCluskey have joined the agency...
Paula Grimes Joins DMG Media as Account Manager
Paula Grimes has been appointed as senior account manager with DMG Media.
Grimes has over 25 years’ experience in media sales, having previously worked for...
Guinness Partners With Off The Ball for New Brian O’Driscoll Series
Irish rugby legend Brian O’Driscoll has teamed up the sports media platform Off The Ball for a new series that will be sponsored by...
RTÉ Seeks €160,000 for FIFA Women’s World Cup Sponsorship
With the Republic of Ireland Women’s National Team heading down under to the FIFA Women’s World Cup 2023 in Australia and New Zealand in...
RTE Confirms Appointment of Kevin Bakhurst as New Director General
RTÉ has confirmed that Kevin Bakhurst has officially been appointed as director general of the organisation.
Bakhurst will replace outgoing director general Dee Forbes who...
Limited Availability of Tickets for Media Awards 2023 on April 27
Tickets for the Media Awards 2023 in the RDS are selling out with limited availability following a large number of entries this year. According...
Out Look: Bringing Brands to Life on OOH
Aaron Poole, marketing executive, PML Group with this week’s Out Look on Out of Home.
As part of our 2023 Planning Guide, PML Group...
TAM Ireland Publishes Shortlist for the TAMI Awards 2023
TAM Ireland has announced the shortlist for its annual TAMI Awards, Ireland’s only TV planning awards.
A panel of industry experts will judge the awards...
