News

LIDL are the title sponsors of Big Year in Big School which kicks off this Sunday the 13th at 9pm on Virgin Media One. Brand...

Over 150 marketers tuned into the online launch of The Great Reset last week. With the support of IAPI, The Purpose Disruptors and the...

One of Ireland’s biggest publishers has appointed new editors to lead its Irish Mirror and Belfast Live titles. Reach’s new Audience and Content Director Chris...

Telecommunications company eir has launched a new nationwide multi-platform campaign called “The End of Ordinary” to promote its Gigabit Fibre Broadband offering. Created by The...

TAM Ireland will launch the results of its latest tracker study of Irish consumer behaviour alongside the winners of its annual TAMI awards at...

One third of people in Ireland have trialled a new way to listen to audio - including music streaming, digital radio or podcasts -...

Consumer sentiment in Ireland remains firmly weighted in negative territory according to the latest wave of B&A’s research for its Consumer Confidence Barometer for...

IAPI has launched a new set of guidelines covering the often thorny issue of media pitches. The new guidelines provide a recommended approach for...

IAPI hosted an important and eye-opening webinar last week to raise awareness of racism that exists in Ireland and to discuss how the advertising...

Niamh Manning, marketing executive, PML Group, with this week’s take from the world of Out of Home. Out and About In a relatively short period,...