Core Rolls Out New Campaign for the National Lottery

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Core has rolled out a new campaign for the National Lottery called ‘Dreams Can Come True.’ The TV ad tells the story of golfer Taidgh who it turns out is not quite good at the game. Undeterred, however, he continues to play the game he loves and one day takes a shot which, following a bizzare chain of events,...

Folk Wunderman Thompson Launches New Campaign for Horse Racing Ireland

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Horse Racing Ireland has launched a new above the line campaign called On Your Terms. Created by Folk Wunderman Thompson, the campaign encourages new and existing fans to get involved and enjoy everything the rollercoaster of horse racing has to offer, from the comfort of their own homes. The onset of Covid-19 and subsequent restrictions has had a major impact...

The Brill Building Launches New Campaign for Breakthrough Cancer Research

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As Ireland has the highest mortality rate from skin cancer in Europe, Breakthrough Cancer Research (Breakthrough) has launched a new awareness campaign called ‘Let’s get to 100% together’, which warns about the importance of protecting skin from UV damage. The campaign created by The Brill Building and calls on people to increase their UV awareness and be vigilant when applying...

The Brill Building Launches New Campaign for Champion Green Initiative

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The Brill Building, the agency founded by Roisin Keown, the former DDFH&B head of creative, has rolled out a new campaign called All Rise for Champion Green, the national initiative aimed at encouraging consumers to buy local in a bid to help drive the renewal of local communities, and to reinvigorate local enterprise and economic recovery. The campaign, which will...

Swim Ireland Launches Powerful Campaign to Prevent Drowning Accidents

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As lockdown restrictions continue to be lifted and a more people head to the beach during the Summer months, Swim Ireland has launched a powerful new radio and digital campaign to coincide with Drowning Prevention Week. Created by Boys+Girls, the campaign highlights how easy it is for a parent to stop monitoring their children as they swim and the horrific...

The Public House Launches New Campaign for Youth Mobile Brand 48

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The Dublin-based agency The Public House, has launched a new campaign for 48, the youth-focused mobile phone brand that is owned by Three Mobile. Originally launched in 2012 as Go Conquer – when it was part of O2 – the brand has since been renamed and refreshed with The Public House picking up the lead creative and strategy account in...

Huskies Partners with Movember for New “Conversation Piece” Campaign

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The men’s health charity Movember  and creative agency In the Company of Huskies have collaborated to light up Dublin’s iconic Poolbeg Chimneys , and other landmarks, with a message of solidarity as part of the charity’s ‘Conversation Piece’ campaign. The collaboration between Movember and Huskies also includes artists and designers such as Sebastian Barry, Vivienne Roche, Gavin Friday, Domino Whisker,...

TBWADublin Create TV Campaign for Supervalu

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With measures in place across Ireland to restrict the spread of the COVID19 virus, many Irish people have taken a variety of creative approaches to spread joy. SuperValu, Ireland’s largest supermarket chain, proudly recognises the importance of community across the country, and wanted to share a snapshot of how even during the most difficult times, it brings out the best...

Three Launches Campaign to Highlight Removal of Data Limits

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Three Mobile has launched its latest TV campaign to highlight the company’s decision to remove all usage limits on its “All You Can Eat” data plans. The TV ad features a grandad helping his grandson to hunt for a monster in his bedroom was written, presented, filmed, and produced entirely remotely. The spot was directed by Tom Merilion of Speers...

Rothco/Electric Ireland & Pieta House

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With this year’s annual Darkness Into Light fundraising event for Pieta House cancelled due to ongoing restrictions, Rothco | Accenture Interactive created a film for Electric Ireland – the charity’s partner and Pieta which tells the inspiring story of John and Gertie Fox who tragically lost their son Fergal to suicide in 2008. Even in the depths of despair following...

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