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Merged MEC and Maxus Business to be Called Wavemaker

Wavemaker is the new name for the entity that has been formed from the merger of WPP agencies MEC and Maxus. Earlier this year, WPP...

TV3 Bag announces Suzuki as Sponsor of The X Factor

It’s that time of the year when Louis Walsh and Simon Cowell return to the nation’s screens every Saturday and Sunday with X Factor...

Readly Expands Magazine Newsstand into Ireland

Readly, the international digital magazine newsstand, has launched in Ireland. The company’s debut kicks off with 18 titles from six Irish publishers have been...
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Ad of the Week: eir – Let’s Make Possible

As part of a new brand re-positioning, eir has launched a new campaign called Let’s Make Possible featuring a number of familiar – and...

Dublin Gazette Consolidates Around Four Titles

Dublin Gazette, the capital’s leading free newspaper group is to reduce the number of weekly titles it publishes from seven down to four, each...

Aled Jones Joins Tourism Ireland for Autumn Campaign

Tourism Ireland has launched the latest part of its autumn promotional campaign, to boost late-season travel to Ireland from around the world. The September to...

Adtower Appoints New Head of Sales

The digital out of home company Adtower Digital Media, has appointed to Conor Murphy as its head of sales. Murphy joined Adtower in 2014 as...
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Ad of the Week: Tesco’s Family Makes Us Better

Tesco Ireland has launched its latest campaign as part of a €3.2m investment that will be rolled out on TV, outdoor, digital, radio, social,...

Insight of the Week: Finding the Fashion Followers

With New York and London seeing their respective Fashion Weeks next month and fashion representing a fast changing and high-spend sector, it is timely...

KBC Bank Chases Digital Savvy Customers with New Campaign

KBC Bank has launched a new national brand advertising campaign as the bank plans to double customer numbers in Ireland to 425,000 over the...

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