LATEST NEWS
Guinness Toasts the ‘Pint Playmakers’ in New Research into Matchday Social...
With Ireland playing England this weekend in the Guinness Six Nations, new research commissioned by Guinness is far more than just a sporting spectacle...
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IMPACT Award Winners 2026
Aaron Poole, Marketing Insights Manager, PML Group with IMPACT Award Winners 2026
In Out Look this week we are delighted to reveal the first...
Opinion: Beyond the Super Bowl Ads, What Are We Actually Watching?
While the marketing industry once again became fixated on the ads during the recent Super Bowl, marketers are missing a trick by overlooking the...
LATEST APPOINTMENTS
RTÉ Commercial Announces Major Expansion of Partnerships Team
RTÉ Commercial has announced a significant expansion of its Partnerships Team as part of...
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Ad of the Week
The Public House Turns the Iconic Trócaire Box Into a Storytelling...
The Public House has launched a new integrated TV, OOH, radio, digital and social campaign for Trócaire’s annual Box Appeal, using the iconic Trócaire...

















































