Opinion: Harnessing the Power of Influencers During Festival Season
With the festival season well underway throughout Ireland, Catherine O’Connor of Elevate PR offers some tips to brands when it comes to dealing with...
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Verve’s Showrunner Bats for Irish Women’s Cricket in New Campaign
Verve | Showrunner has created a new campaign for Certa and Cricket Ireland to promote women’s cricket and to challenge numerous undeserved stereotypes that...
Marketing Soc Event to Focus on Moving from Trends to Realistic...
Fiona Sweeney, senior strategic marketing director with Kerry, Meredith Smith, director of futures & innovation with Kantar and Cronan McNamara, founder and CEO of...
Havas Expands Creative Offering with New Hires
Havas Dublin has hired the senior creative team Martin Corcoran and Paul Arthurs, both of whom previously worked at TBWADublin and have over 25...
Gerry Lennon to Step Down from Mediahuis in August
Gerry Lennon, one of the Irish media industry’s leading figures over the last 30 years, is to step down as commercial director with Mediahuis...
Thinkhouse’s Jane McDaid Wins International Recognition in Campaign’s ’40 Over 40’...
Jane McDaid, the founder of the Dublin-based agency Thinkhouse, is one of this year’s winners of Campaign magazine’s “UK 40 Over 40 2023” awards.
The...
TBWADublin Launches New Employee Experience Offering to Clients
TBWADublin has set up a new dedicated employee experience business called INSIDE by TBWA.
The new business is headed up by Kalle Ryan, a former...
Research Shows Advertisers Using News Brand See Substantial Increase in Effectiveness
Trust and quality are now the two most important brand metrics when it comes to profit growth – and increasingly inter-connected – according to...
OUT LOOK: Your Guide to Upcoming Events in Q3
Seasonal events provide a unique opportunity for retailers, FMCG brands and media providers to build brand awareness, engage with consumers and increase sales and revenue.
Media Awards 2023: Commemorative Winners Showcase Published
The organisers of the Media Awards have published a new digital souvenir to showcase the winning entries of the Media Awards 2023.
The 32-page Winners...
