Over 150 Marketers Tune in for Launch of The Great Reset...
Over 150 marketers tuned into the online launch of The Great Reset last week. With the support of IAPI, The Purpose Disruptors and the...
Reach Appoints New Editors of Key Newspapers and Websites
One of Ireland’s biggest publishers has appointed new editors to lead its Irish Mirror and Belfast Live titles.
Reach’s new Audience and Content Director Chris...
eir Rolls Out New Campaign to Promote Faster Broadband Offering
Telecommunications company eir has launched a new nationwide multi-platform campaign called “The End of Ordinary” to promote its Gigabit Fibre Broadband offering.
Created by The...
TAMI Award Winners to be Unveiled at Special Online Event on...
TAM Ireland will launch the results of its latest tracker study of Irish consumer behaviour alongside the winners of its annual TAMI awards at...
Irish Audiences Continue to Embrace Digital Audio According to Core Research
One third of people in Ireland have trialled a new way to listen to audio - including music streaming, digital radio or podcasts -...
B&A Research: Consumer Sentiment Remains in Negative Territory
Consumer sentiment in Ireland remains firmly weighted in negative territory according to the latest wave of B&A’s research for its Consumer Confidence Barometer for...
IAPI Launches New Media Pitch Guidelines for All Stakeholders
IAPI has launched a new set of guidelines covering the often thorny issue of media pitches. The new guidelines provide a recommended approach for...
IAPI Webinar Hears Call for Advertisers to Stand Up to Racism
IAPI hosted an important and eye-opening webinar last week to raise awareness of racism that exists in Ireland and to discuss how the advertising...
Now Near Next – The Latest View from OOH
Niamh Manning, marketing executive, PML Group, with this week’s take from the world of Out of Home.
Out and About
In a relatively short period,...
Boys+Girls Adds Six New Accounts to Client Roster
The new accounts include Trinity College, Roe & Co, Keogh’s Crisps, Screen Ireland, Mater Private and Swim Ireland.
Its work with Trinity College includes helping...
