Pluto Rebrands as Business Splits into Two Divisions
Pluto, the creative marketing and events agency that is part of the LWA Group, has rolled out a new rebrand of its business which...
Opinion: The Untenable Facts About Pitching in Ireland
The pitching process is broken and is now in need of a long overdue and major overhaul, writes Charley Stoney, CEO of IAPI.
I thought...
Out Look: Guinness Storehouse’s Dynamic Summer
Brands like Guinness Storehouse are going all out for this summer with Dynamic OOH content, powered by Liveposter.
CHANGE IN PROGRESS: Greenwashing 101
Welcome to the second instalment of our Change in Progress series, a collaboration between Thinkhouse and Adworld.ie.
This issue has been led by Laura Costello,...
Wish I’d Done That: Lee Douglas, Creative Director, Oliver
It’s always on all of our wish lists to work with clients that deliver real cultural, societal or environmental impact. It’s a way of...
Virgin Mobile to Sponsor 10th Series of Love Island on VMTV
With the popular Love Island summer edition set to return to screens next Monday, Virgin Mobile is to sponsor the new series, according to...
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Publicis Dublin Campaign for Tayto Celebrates The Taste of Home
Publicis Dublin has launched a new campaign for Ireland’s favourite crisp brand, Tayto, called “The Taste of Home.”
The new campaign reinforces Tayto’s status as...
Three Triumphs in UK Football Awards with Campaign from Boys+Girls
A campaign created by Boys+Girls for Three in the UK was one of the big winners at the 2023 Women’s Football Awards which were...
Consumer Confidence Slips Back in May According to Latest B&A Barometer
Consumer confidence slipped back in May, having improved somewhat in April according to the latest B&A Consumer Confidence Barometer.
Following a notable improvement in consumer...
IAPI Announces Female Futures Fund 2023 Recipients
IAPI has announced the recipients of the 2023 Female Futures Fund programme.
According to IAPI, it received applications from nearly 70 people from its member...
