Philly Byrne Joins Pluto as Head of Digital & Social
Pluto the Agency has appointed Philly Byrne as head of digital and social.
Byrne has almost 20 years’ experience in content marketing and publishing, having...
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SuperValu Stresses Super Value in Campaign from Boys+Girls
The Musgrave-owned SuperValu has launched a new national campaign to highlight more than 500 price cuts across everyday grocery and household products.
The campaign,”Still Super,...
IAPI Outlines New Three Year Strategy Plan
The Institute of Advertising Practitioners in Ireland (Iapi) has launched a new three-year strategy aimed at strengthening its role as the representative body for...
The Irish Marketing Podcast: Behind the Scenes at Bord Gais Energy’s...
Episode 19 of The Irish Marketing Podcast has dropped.
This week we take a look at Bord Gais Energy's recently launched campaign called "Know Your Power" which...
Opinion: Irish Audio Remains Connected, Trusted and More Human Than Ever
This month marks an important milestone for the Irish audio sector as it celebrates the first radio broadcast 100 years ago. In the intervening...
Toyota Lined Up as New Sponsor of Brendan O’Connor on...
RTE Media Sales has inked a deal with Toyota to sponsor the popular Brendan O’Connor show on RTÉ 1 every Saturday and Sunday.
The deal...
Out Look: Vodafone Impacts as the biggest brand on OOH...
For the second year running Vodafone achieved impact as the biggest spending brand on OOH.
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Energy Galore in New Campaign from Boys+Girls
SSE Airtricity has rolled out a new brand platform and campaign called “A Different Kind of Energy”.
The campaign has rolled out across TV, OOH,...
New Rip.ie Podcast Series Ponders Our Mortality
The online death notice platform Rip.ie has launched a new podcast series called Parting Words, "a thoughtful exploration of the messages, memories, and meaning...
Circle Content Rolls Out New Campaign for DoneDeal Cars
Circle Content, the sister-agency of Boys + Girls, has created a new tongue-in-cheek TV and digital campaign for DoneDeal Cars, repositioning the brand as...
