Core Tops List of Winners at Effie Awards Ireland 2025
Core was the big winner at the IAPI-run Effie Awards Ireland 2025, which took place today (October 17) in the Dublin Royal Convention Centre.
Core...
Opinion: Why Trusted Journalism Gives Brands a Powerful Edge with Young...
Young Irish audiences continue to turn to trusted news brands for depth, context and quality journalism. For marketers and advertisers, this trust turns into...
OOHpinion: Beyond the Panel
In a media world built for touch, click, and swipe, OOH still commands attention without asking for it.
New Research Shows Irish Consumers are Flocking to AI for Product...
Around 30% of Irish consumers have used ChatGPT to research and choose products or services while 18% have made a purchase as a result,...
Sounding Out on The Irish Marketing Podcast
The seventh episode of The Irish Marketing Podcast has dropped.
This week, the Irish Marketing Podcast was on site for the annual Radiocentre Ireland's Sounding Out...
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HSE Stroke Campaign Stresses Importance of Swift Action
Publicis Dublin and HSE have launched a new campaign to highlight the importance of quick action when a stroke is suspected.
The campaign is currently...
Havas Dublin and Flahavan’s Make Mini Breaks Massive in Malahide
Havas Dublin and client Flahavan’s have introduced a whole new meaning to a “small campaign” with a collaboration to place ads on the platforms...
SEAI OOH Campaign Encourages Irish Homeowner to Upgrade
With signs of winter fast approaching and energy bills on the increase, the Sustainable Energy Authority of Ireland (SEAI) has launched a new OOH...
Shortlist Announced for the 2025 Irish Journalism Awards Announced
The Shortlist for the 2025 Irish Journalism Awards, in association with NewsBrands Ireland and supported by Google News Initiative has been announced.
The awards programme...
JCDecaux Expands Digital Footprint with Launch of Digi96
With the Irish OOH industry continuing to grow, JCDecaux Ireland has unveiled a significant expansion of its digital billboard network, beginning with the launch...
