The Big Interview: Swimming Upstream into an AI Fuelled Future
Dylan Cotter, managing director of ACNE Dublin, talks to John McGee about leaving the traditional agency world for Deloitte Digital, the Gen AI...
Irish Digital Advertising Powers Past the €1bn Mark in 2025
Ireland’s digital advertising market exceeded €1.1 billion in 2025 for the first time, with video, social and digital audio continuing to reshape how advertisers...
New AI Powered Marketing Platform Aims to Deliver Advice to SMEs...
A new AI-powered, but human guided, marketing platform has been launched to help SMEs to access senior level marketing advice within 48 hours.
Called MarkGo,...
Out Look: Lipton Projects Summer Feeling Across Dublin
With pedestrians, commuters & evening audiences moving through the docklands, the activation placed Lipton directly into a high-attention city moment
The Irish Marketing Podcast: The Media Awards 2026 Revisited
The latest episode of The Irish Marketing Podcast has dropped and this week we talk to the Grand Prix winners and the Sales Team of the...
Latest JNLR Book Continues to Highlight Radio’s Strength
Ireland’s radio sector continues to demonstrate strong resilience despite growing competition from streaming and digital audio platforms, with the latest JNLR/Ipsos B&A figures showing...
Opinion: The Great Decoupling and Why Organic Traffic Is Falling When...
For many brands, organic search traffic is falling even as their rankings are holding steady. So, what lies behind this “Great Decoupling” asks Michaela...
Revive Active Targets Customers With National Contextual OOH Campaign
Out of Home (OOH) agency Talon, in partnership with Revive Active, has launched a nationwide OOH campaign built around “the natural rhythm of consumers’...
Middle Eastern Situation Continues to Chip Away at Consumer Confidence says...
The ongoing crisis in the Middle East continues to temper consumer behaviour according to the latest Ipsos B&A Consumer Confidence Barometer.
This wave of the...
Participants in 2026 Female Futures Fund Announced by Iapi
IAPI has announced details of the participants in this year’s Female Futures Fund which is supported by Diageo.
Now entering its seventh year, the programme...
