Now, Near, Next: The Latest Update on OOH
Now Near Next – The Latest View from OOH
James Byrne, marketing manager, PML Group, looks at the latest developments in the OOH industry.
Q2 Activity...
Initiative Launches Media and Creative Campaign for Hidden Hearing
Initiative, part of IPG Mediabrands Ireland, has launched a new national cross-platform campaign for Hidden Hearing, the country’s largest provider of hearing healthcare solutions...
OLIVER Launches New Campaign for St Patrick’s Mental Health Services
OLIVER Ireland has rolled out a new campaign for St Patrick’s Mental Health Services called NoStigma which advocates a cultural change in attitude and...
Granite Digital Continues to Expand With Acquisition of Connector
Granite Digital, the Cork-headquartered creative and digital agency group has acquired Connector, the social marketing agency that was set up by Conor Lynch.
With offices...
Two-thirds of Irish Have Trialled VOD Platforms During Lockdown
As the country emerges from lockdown and some semblance of the new normal begins to take shape, one of the biggest winners over the...
Rothco Teams Up With Marie Keating Foundation to Highlight the Dangers...
With Ireland having one of the highest rates of skin cancer in Europe, the Marie Keating Foundation has teamed up with Rothco | Accenture...
Now, Near, Next – The Latest View from OOH
Colum Harmon, marketing director, PML Group with this week’s view from OOH.
It’s All Relevant!
In previous weeks on these pages we have talked to the...
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Core Rolls Out New Campaign for the National Lottery
Core has rolled out a new campaign for the National Lottery called ‘Dreams Can Come True.’ The TV ad tells the story of golfer...
Sponsorship Deals Down by 40% in H1 of 2020 According to...
In what has been a difficult year for the Irish sponsorship industry, the number of new reported sponsorship deals in Ireland dropped 46% in...
AIB to Sponsor ReIGNITE and The Business on RTÉ Radio 1
AIB is to sponsor ReIGNITE, a new series presented by Aine Kerr on RTÉ Radio 1 which will kick off tomorrow, Saturday 1st August....
