Core Event Hears About the Importance of Visibility and Showing Up...
The marketing communications group Core hosted a PRIDE event earlier this week to discuss how brands can and should navigate their campaigns with the...
Virgin Media Bags Tassimo as Sponsor of Ireland AM’s Cookery Slot
Tassimo, the Bosch-owned coffee machine manufacturer, is to sponsor the cookery slots on Virgin Media Television’s popular morning show Ireland AM.
Virgin Media Solutions and...
IAPI’s Cannes-alysis 2023 to Return on July 20
IAPI will host its annual Cannes-alysis event 2023 in The Alex Hotel on July 20th.
The event focuses on the Cannes Lions Festival of Creativity...
Radio Centre Ireland Wins Global Design Award
Radiocentre Ireland had won a gold award at the annual Vega Global Digital Awards.
Organised by the International Awards Associate (IAA), the Vega Digital Awards...
Reach Solutions Showcases RSVP Relaunch
The Reach-owned magazine hosted a brand relaunch party for its RSVP magazine last week.
The magazine, which is 12 years old, has undergone a major...
DMG Media Signs up as Media Partner to League of Ireland...
DMG Media has signed up as official media partner of the League of Ireland and Sports Direct Men’s and Women’s FAI Cups.
The three year...
F&B Huskies Make Shortlist in Cannes
F&B Huskies Shortlisted at Cannes Lions For ‘Famine Food Bank’.
In what has been another wise quiet week for the Irish advertising at Cannes, F&B...
Irish Delegation Begins Countdown to Cannes Lions Festival
With the annual Cannes Lions Festival set to kick off next week, 83 Irish delegates, representing 18 different agencies and 17 brands, will make...
Opinion: Netflix Faces Problem of Scale With Ad Funded Model
Since it was launched in October 2022, Netflix’s advertising funded model has failed to meaningfully scale-up while the cost to advertisers is an expensive...
Out Look: Local advertising forms a ‘tangible connection with consumers’
Localised, contextual Out of Home creates positive impressions and helps brands form tangible connections with their consumers.
