Mediaworks Launches Useful Jargon Buster
Do you know your daypart from your DMP or your metropanel from your spill-out? What about a vosdal or an outsert? Confused? You should...
JNLR Results: Challenging Times for Irish Radio Sector
John Clancy, managing director of Carat looks at the latest batch of figures from the Joint National Listenership Research too see what trends are...
Adblocking Remains a Big Issue for Irish Advertising Industry
With digital advertising spend set to rise to around €330m in 2017, 39% of Irish online consumers are using adblocking technologies to avoid interacting...
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Ad of the Week: Calor – TBWA/Dublin
TBWA Dublin has launched a new multi-channel advertising campaign for Calor, one of Ireland’s leading suppliers of Liquid Petroleum Gas (LPG).
The new campaign is...
Advertising Delivers Substantial and Measurable Returns on Investment Claims New Report
A new report on the importance of advertising and marketing to Irish companies has revealed that every €1 invested in advertising delivers a net...
Media Awards 2017 Open for Entries
The organisers of the 8th annual Media Awards have announced that the Awards are now open for entries while final closing date has been...
Paddy Power to Sponsor TV3’s 2017 Racing Coverage
TV3 has unveiled Paddy Power as the sponsor of its exclusive UK Horse Racing coverage in 2017, including major racing festivals such as Cheltenham,...
RichardsDee and Bord na Móna shortlisted for Transform Europe Award
The Dublin design and branding agency RichardsDee has been shortlist for a Transform Europe Award. The European brand development awards recognise creativity and strategic...
Verve Bags Global Events Award for Grand Hotel Google
Verve, The Live Agency, has scooped a prestigious accolade at the Special Event Gala Awards in California.
Dubbed The Oscars of the Event World, Verve...
Independent.ie Signs up to Nielsen’s Digital Ad Ratings
Independent.ie has become the first media brand in Ireland to certify its mobile app with Nielsen’s Digital Ad Ratings which was introduced to the...
