Opinion: The Lessons of History Need to be Heeded
Stuart Fogarty, the author of a forthcoming book on the advertising industry, argues that the industry can learn many lessons from previous global recessions...
It’s a Dog’s Life as Ireland’s Next Top Madra Goes Online
Ireland’s Next Top Madra, which is run by the Reach-owned RSVP and RSVP Live is back for 2020 and has renewed a partnership with...
Wide Eye Outdoor Expands Shelfies to Include Circle K Forecourts
Wide Eye Outdoor has expanded its Shelifies offering into the Circle K forecourts around the county. The expansion brings the network of ‘Shelfies’ to...
RTÉ Reveals State of the Nation in New B&A Research
Six months into the Covid crisis, RTÉ commissioned B&A to carry out nationwide research into the impact Covid-19 was having on society at large....
Countdown to All Ireland Marketing Awards Begins
Judging for this year’s All Ireland Marketing Awards, which are organised by the Marketing Institute of Ireland (MII), has been completed and the winners...
TBWADublin Launches New Cultural Research Panel for Clients
TBWADublin, has launched a new cultural research panel in the Irish market called 100 Voices.
The new research panel helps clients access consumers’ viewpoints across...
Marketing Soc’s Future Council to Host Event About Managing Through a...
The Marketing Society’s Future Council returns on the Thursday, October 15 at 12.30pm with a lunchtime event called Surviving & Thriving: Marketing Lessons from...
Folk Wunderman Thompson Goes Green with New Campaign for An Post
Folk Wunderman Thompson has rolled out a new campaign to mark the launch of An Post’s Green Hub. The campaign will run across TV,...
David Monaghan Elected Chairperson of IAB Ireland
David Monaghan, head of commercial, News Ireland, has been elected as the new chairperson of IAB Ireland. One of the best known figures in...
The Public House Gives Redbreast Irish Whiskey a New Personality
The Public House has launched a new international content-led campaign for the Irish Distillers-owned Redbreast Irish Whiskey. The campaign will run in the US,...
