WPP Sells Majority Stake in Kantar to Bain Capital
Following months of speculation, WPP has agreed to sell a majority stake of its market research company Kantar to the private-equity firm Bain Capital.
Kantar’s...
Ad of the Week: Goosebump Launches New Campaign for Mooju
Goosebump has launched a new campaign for the Glanbia-owned brand Mooju, a range of flavoured milks that are predominantly targeted at younger consumer demographic.
The...
Shark Awards Announce Keynote Speakers
The organisers of the Shark Awards Kinsale have announced a panel of keynote speakers that includes Vaughan Arnell, Vicki Maguire, Dave Dye, James Burke...
Orb, Glimpse & 20th Century Fox Deliver Industry First in DOOH...
As part of one of the biggest movie launches of the year, 20th Century Fox participated in one of Ireland’s first DOOH experiments to...
Extra.ie to Sponsor the FAI Cup
The DMG Media-owned news brand, Extra.ie has been named as the new sponsor of the FAI Cup. The sponsorship deal is for an initial...
FREE NOW Promotes Rebrand with Largest Ever OOH Campaign
Now on its third brand identity, having started out as Hailo and then MyTaxi, the taxi app – which is now called FREE NOW...
Kinetic Strengthens Team with New Hires
Kinetic Ireland has continued to strengthen its account management team following the appointment of Karena Twohig as Account Manager and Chris Murray as Account...
McDonald’s Partners With Breakfast with Doireann & Eoghan
McDonald’s is the new sponsor of RTÉ 2FM’s Breakfast with Doireann & Eoghan, the new breakfast show hosted by Doireann Garrihy and Eoghan McDermott...
Dublin Airport’s SkyScreen Takes Off
Since it was launched last month, the new Samsung SkyScreen in Dublin Airport’s T2 has proved to be a very popular choice for advertisers...
Mazars Ireland Takes to the Stage with Druid Theatre
Mazars Ireland has announced that it will become the Druid Theatre Company’s Leadership Partner and sponsor, supporting its programme of activities, with an initial...