RED C Market Research Forms CX Partnership with Cemantica
RED C partners with Cemantica to provide full suite of CX solutions to brands around the world
The market research firm RED C, which is...
Bonfire Rolls Out Campaign for Meno Active
2021 was the year that finally brought the topic of Menopause the attention it deserved.
Thousands of women contacted Joe Duffy on with harrowing stories...
Bank of Ireland Sponsors Greencastle’s House of Rugby Show
Greencastle Media Group, the company which owns digital brands like Joe.ie, Her, Her Family, SportsJOE and Lovin Dublin, has bagged Bank of Ireland as...
Out Look : New Research on the Return to Workplace
Colum Harmon, marketing director, PML Group with this week’s Out Look on Out of Home.
New Research on the Return to Workplace
This week...
Consumer Confidence Continues to Strengthen According to B&A Research
With a number of economic forecasts pointing to a strong rebound for the Irish economy, consumers are now in their most positive mindset since...
00:02:02
Starcom Wins Grand Prix at the TAMIs 2021
Starcom, part of Core, picked up the Grand Prix at this year’s TAMIs, Ireland’s only TV planning awards.
Starcom won the coveted award for its...
Out Look : The Latest OOH Trends & Developments
James Byrne, marketing manager, PML Group with this week’s Out Look on Out of Home.
On the Move – Update on Mobility Trends
Transport Infrastructure...
Consumers Remain Cautious About Spending According to B&A Research
In its latest wave of consumer research, B&A notes that consumer confidence in August maintained summer highs but remained well below pre-Covid averages.
Currently consumer...
Opinion: How to be More Effective When it Comes to Effectiveness
Margaret Gilsenan, chief strategic officer of Boys+Girls shares her views on the importance of effectiveness in advertising and offers some tips on how the...
Record Media Partners with Her Sport for a Media First Magazine
Record Media, the production and publishing business set up by Richie Kelly and James Wynne, has teamed up with Her Sport to publish a...
