Reach Solutions Showcases RSVP Relaunch
The Reach-owned magazine hosted a brand relaunch party for its RSVP magazine last week.
The magazine, which is 12 years old, has undergone a major...
DMG Media Signs up as Media Partner to League of Ireland...
DMG Media has signed up as official media partner of the League of Ireland and Sports Direct Men’s and Women’s FAI Cups.
The three year...
F&B Huskies Make Shortlist in Cannes
F&B Huskies Shortlisted at Cannes Lions For ‘Famine Food Bank’.
In what has been another wise quiet week for the Irish advertising at Cannes, F&B...
Irish Delegation Begins Countdown to Cannes Lions Festival
With the annual Cannes Lions Festival set to kick off next week, 83 Irish delegates, representing 18 different agencies and 17 brands, will make...
Opinion: Netflix Faces Problem of Scale With Ad Funded Model
Since it was launched in October 2022, Netflix’s advertising funded model has failed to meaningfully scale-up while the cost to advertisers is an expensive...
Out Look: Local advertising forms a ‘tangible connection with consumers’
Localised, contextual Out of Home creates positive impressions and helps brands form tangible connections with their consumers.
Interview: A Sustainable Challenge That Reaped Awards and Rewards
On the eve of the annual Cannes Lions Festival, Ger Roe, board creative director with Publicis Dublin sat down with Adworld to talk about...
Six Irish Jurors Chosen for Effie Awards Europe 2023
Six Irish industry advertising and marketing experts have been chosen to sit on the Effie Awards Europe jury this year.
The six are Geraldine Jones,...
Join the Virgin Media Solutions Roadshow in Cork Next Week
The Virgin Media Solutions team will be heading Leeside next Thursday, June 22 with its VMS Showcase.
The evening event will be held in The...
Newstalk Launches New Cross Platform Marketing Campaign
Following on from its recent rebrand, the Bauer Media-owned Newstalk has rolled out a new cross-platform campaign called “We’re That Friend".
Newstalk engaged The Indie...
