Allianz Ireland – We Cover Courage
In the Company of Huskies has created the next instalment in Allianz Ireland’s ‘We Cover Courage’ campaign. This time Huskies has shifted the lens to take a light-hearted look at everyday courage. In this spot, viewers see a nervous mother and father as they hand over their car keys for the first time to their daughter. The ad was created to...
Ad of the week: Frank and Honest ASMR
Frank and Honest Coffee is always trying to think outside the coffee cup when it comes to creating content for their audience, and with this in mind they have created ASMR videos for their fans to enjoy. ASMR (Autonomy Sensory Meridian Response) is one of the biggest online trends at the moment. The videos trigger a sense of joy, relaxation...
Campaign of the Week: AIB ATMs Reveal the Shocking Truth of Financial Abuse
Rothco | Accenture Interactive and AIB in collaboration with Women's Aid, have launched a new campaign to highlight the financial abuse of women in Ireland. As Ireland’s largest financial institution, AIB is actively tackling a range of issues affecting its customers. Working behind the scenes, its dedicated Group Advocacy department, established in 2018, had identified that financial abuse within relationships...
Ad of the Week: Three Ireland Connects Arranmore
Three Ireland has launched its latest marketing campaign, ‘The Island’, which focuses on the work that Three’s business team has done in partnership with Arranmore, an island five kilometres off the coast of Donegal, creating a more connected island, enabling societal and economic development and turn the tide on emigration. The campaign centres on Three’s ambition for a better connected...
Ad of the Week: Bank of Ireland Celebrates the Four Proud Provinces
Bank of Ireland, which sponsors all four provincial rugby teams - Connacht, Leinster, Munster and Ulster- has launched a new campaign to celebrate its involvement with rugby in Ireland. The campaign, which was created by TBWADublin is the next phase of the brand’s new brand platform Begin. The new brand positioning reflects the Bank’s intention to demonstrate its core purpose...
Ad of the Week: The Difference is You
An Garda Síochána will air their first tv ad this week, a recruitment campaign for their 2020 intake. The campaign was launched by Justice Minister Charlie Flanagan stating the drive was part of the government's plans to increase numbers in the force with members of minority communities in particular being encouraged to consider applying to increase diversity in the...
Ad of the Week: Ellen Keane – We Cover Courage
In the Company of Huskies releases second ad featuring Ireland’s youngest ever Paralympian Ellen Keane. Allianz Ireland and ad agency, In the Company of Huskies today unveiled the latest chapter of its new multi-million campaign that recognises moments of courage that have defined the lives of individuals and, in turn, inspired Irish society. Ellen Keane, Ireland’s youngest ever Paralympic athlete, stars in...
Ad of the Week: Eddie Rocket’s – Great Food And A Lot Of Attitude
Eddie Rocket’s has launched its first major advertising campaign in three years. The Francis Street-based creative agency goosebump worked with marketing consultancy Chalk Apple to produce the campaign. Goosebump's Creative Partner, Mark Nutley said: “Eddie Rockets is a brand we all grew up with. So, it’s great to produce work for it. We’ve reintroduced the distinctive Eddie’s tone of voice,...
Ad of the Week: We Cover Courage – Allianz Ireland/In the Company of Huskies
Ad agency, In the Company of Huskies has rolled out a new campaign for Allianz Ireland called ‘We Cover Courage’. The ad recreates Minister for Education, Donogh O’Malley’s moment of courage in announcing free secondary school education in 1966 and features his son, the actor Daragh O’Malley, delivering his father’s famous speech. The ad tells the story of Minister O’Malley who, acting without the...
Ad of the Week: Bloom Creates Rousing Campaign for Brady Family Ham
A troubadour collection of butchers singing a rousing rendition of a cleverly re-worked traditional rebel song are the stars of a new advertising campaign from Brady Family Ham which has been created by the Dublin-based creative agency Bloom. Called 'It's Your Only Ham' the campaign went live this week on TV, radio, online and social platforms. Media planning and buying...
