Switcher.ie Makes the Switch to OLIVER With New Campaign
Having recently picked up Switcher.ie as a client, OLIVER has rolled out a new cross-platform campaign for the price comparison website Switcher.ie. Switcher.ie is a free, impartial, price comparison and switching service that was established in Dublin in 2011. Since then it has helped thousands of households save money across a range of products, including energy, broadband, mobile plans, mortgages,...
Rothco Rolls Out AIB Campaign that Showcases its Digital Offerings
Rothco, part of Accenture Interactive, has launched a new campaign for AIB that showcases the bank’s digital banking services. According to the bank, it’s understanding of how its customers live their lives has been the driver behind every digitisation it has made to date and which is why Rothco developed a campaign about living instead of banking. Tasked with bringing AIB’s...
BBDO Dublin Highlights Growing Problem in Campaign for Dublin Simon
BBDO Dublin has rolled out a touching and heart-breaking new campaign that highlights the growing problem of elderly homelessness for Dublin Simon. According to Dublin Simon, elderly homelessness has increased by 30% in the last year alone The campaign—which will run across TV, radio, social, digital and out-of-home—is a departure from Dublin Simon’s usual Christmas advertising, which Head of Fundraising &...
AD OF THE WEEK: Bigfoot Creates a Stir for Virgin Media
Virgin Media has launched a major new campaign to highlight that ‘Nothing is Hidden’ when it comes to a Virgin mobile phone contract. The new campaign sees Bigfoot join the crowd outside a Virgin Media store to get the slice of action. It will run for eight weeks across TV, VOD, press, radio, online and social and is spearheaded by...
Ad of the Week: The Public House Delivers Pan European Ice-Cream Campaign for Unilever
The Dublin-based agency The Public House has rolled out a pan-European campaign for Unilever as part of the company’s tie-up with deliveroo to deliver ice-cream to customers. Unilever’s ice-cream division includes brands like Ben & Jerry’s and Magnum and The Public House was appointed by Unilever to identify how best to launch this initiative across Europe, handling all activations, social...
eir Rolls Out New Campaign to Promote Faster Broadband Offering
Telecommunications company eir has launched a new nationwide multi-platform campaign called “The End of Ordinary” to promote its Gigabit Fibre Broadband offering. Created by The Tenth Man, the innovative campaign has bold ambition, with all elements filmed in camera and sped up in post to run ten times faster, “mirroring the speed of the product and the eir proposition Let’s...
Seal Rescue Ireland Urges Caution in New Campaign from Chaser
With pupping season in full swing along Ireland’s coastline, Seal Rescue Ireland has launched a new campaign calling on the public to give seals the space they need when they come across them on a beach. The new campaign was created by the Dublin-based production company Chaser and features Irish comedians Justine Stafford, Karl Spain, and Jamie Sykes. According to Seal...
Brennans ‘Keep It Fresh’ – DDFH&B
The Lowdown: Brennans is a much loved, iconic Irish brand. They are all about freshness - delivering freshly baked bread every day is at the heart of what they do and have done for generations, consistently delivering on the brand promise of Today’s Bread Today. But with the ever-growing choice in the bread category and new cohorts of bread-eaters emerging,...
Ad of the Week: Neutrogena HydroBoost – Boys and Girls
The Lowdown: The ad that gives you a boost. When you’re always on the go and busy, it’s nice to get a boost to keep you going. So, to celebrate the launch of Neutrogena Hydroboost, we created an ad that pays you a compliment. Appearing as a regular ad, it surprised passersby with real-time reactive and personalised compliments which aimed to...
Folk Wunderman Thompson Launches New Campaign for Horse Racing Ireland
Horse Racing Ireland has launched a new above the line campaign called On Your Terms. Created by Folk Wunderman Thompson, the campaign encourages new and existing fans to get involved and enjoy everything the rollercoaster of horse racing has to offer, from the comfort of their own homes. The onset of Covid-19 and subsequent restrictions has had a major impact...
