Ad of the Week: ŠKODA Ireland – Boys and Girls
The Lowdown: ŠKODA cars might not be made in Ireland, but they’re certainly designed with Irish drivers and roads in mind. This 30-second spot, ŠKODA’s second in the Made for Ireland series, once again does away with the pretenses of the hyper stylized international car commercials and refreshingly explores the realities of driving in Ireland. Sometimes it’s loud. Sometimes it’s chaotic....
Ad of the Week: Even if it’s Daniel – Rothco
Credits: Client: Registered Gas Installers of Ireland Agency: Rothco Agency Producer: Stevi Russell Art Director: Ciara Rapple/Stephen Rogers Copywriter: Frances O’Rourke Finished Art: Gerry Cole Senior Account Manager: Annie Tidy Strategy: Patrick Ronaldson/Brona Kilkelly Photography: Kevin Griffin Director/Photographer: David Kerr Photography Retoucher: Happy Finish Music: Daniel O’Donnell Post Production: Screenscene Producer: Jonny Speers Post Production Supervisor: Peter Greene Editor: Jake Walshe Sound: Mutiny The Lowdown: Daniel O’Donnell Superfan Rejects Hero in New Rothco Campaign for RGII Registered Gas Installers...
Havas Rolls Out Water Conservation Campaign for Triton
In an effort to encourage consumers to conserve water and save energy, Havas Dublin has created a campaign for Triton to encourage shorter showers. The average person spends around nine minutes in the shower, washing 100 litres of water down the drain. By cutting shower time down to five minutes, water and energy is saved. The campaign consists of a...
Brill Building Tackles Lung Cancer in New Campaign
The Brill Building has created a new campaign for the Marie Keating Foundation as part of International Lung Cancer Awareness Month. The campaign aims to share that the "good news" about lung cancer, is that there is good news. Studies have shown that those most at risk are least likely to get checked, often because they fear 'bad news'. But early diagnosis and...
An Post Insurance Launches Campaign to Promote Insurance Offering
An Post Insurance has launched a new cross-platform campaign highlighting its insurance offerings to customers seeking car and home insurance. The new campaign, which was created by JWT Folk, follows on from its recent rebranding and includes a series of 30 second and 20 second TV ads that will run across RTE, Virgin Media TV and Sky as well as...
Ad of the Week: Follow The Sun – The Javelin Group
Credits: Client: Daragh O’Reilly & Sarah Coleman, Irish Ferries Agency: The Javelin Group Country: Ireland Strategy: Ken Ivory Art Direction: Martin Watts Copywriting: Niall Carey Account Direction: Finbarr Hayes Producer: Dara McClatchie Production: Windmill Lane Sound: Beacon Studios The Lowdown: Irish Ferries to France. Travel. Together. Irish Ferries is in campaign with a national multi-media advertising initiative to promote its summer sailings to France. Running on TV, radio, digital and press, this...
Expert Electrical Bucks TV Trend With New Campaign
Expert Electrical, the nationwide chain of electrical and white goods outlets has made its TV debut with a new campaign that appears to buck the trend of brands going dark on TV. The new campaign for Expert Electrical, which has 67 owner-managed stores around the country, was a collaboration between Coco Content, Jude Healy Creative and Screen Scene. Under Covid 19...
TBWADublin and SuperValu Bring Belief for this Year’s Christmas Campaign
With Christmas only a few weeks away, SuperValu has launched its Christmas advertising campaign and already it has garnered considerable praise in the mainstream media for tugging on the heart-strings. Created by TBWADublin, the TV ad tells the story of a child looking for reassurance at Christmas, something that will feel familiar for most households in the run up to...
Ad of the Week: RSA’s “What Do You Think Will Happen?”
The Road Safety Authority has launched a new campaign to promote the use of seat-belts while driving. The campaign- which was created by BBDO Dublin- targets young men who do not fear the physical consequences of not wearing a seatbelt because no matter how dangerous the odds may actually be, they do not believe that something fatal will ever happen...
Ad of the Week: Electric Ireland – Stay Happy
The Lowdown: 'Stay Happy' is the irrepressibly upbeat takeout from Electric Ireland's unique campaign to reward its customers with long term savings. Their current 40 second spot recognises the daily pressures and chaos Irish households confront, and offers welcome succour to all current customers with the promise of 8.5% savings off their electricity and gas bills, year after year. Directed by...