HSE, An Post & Gardai Top Empathy Brand Index During Covid-19...
The latest results from Empathy’s Brand Index illustrates the value the nation places on those brands visibly supporting us during the Covid-19 crisis, writes...
My Baptism of Fire
When Shane O’Brien started his new job as executive creative director of BBDO Dublin a few weeks ago, he had no idea what would...
NewsBrands CEO Highlights Importance of Press During Covid-19 Crisis
With the Covid-19 crisis wreaking havoc on the finances of the Irish media industry, Ann Marie Lenihan, the CEO of NewsBrands Ireland, has emphasised...
Effie Ireland Awards Postponed until 2021
Following consultation with Effie Worldwide, the IAPI Board has postponed the inaugural Effie Awards Ireland until 2021.
“For the Irish industry IAPI feel it the...
Consumer Optimism Remains Steady According to Core Research
With lockdown restrictions likely for a few more weeks, Irish people continue to remain vigilant but optimistic about Ireland emerging from the Covid-19 crisis...
Growth in Grocery Sales Slows Down According to Nielsen
With signs of stock-piling and panic-buying amongst Irish consumers starting to abate, grocery sales in slowed during the week ending March 22nd according to...
Supporting Agencies and Advertisers
Continuing our weekly series of what life in lockdown is like for for those on the coalface of the Irish advertising industry, Peter Smyth...
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DMG Media Reports Increase In Online Video Consumption
With most people working from home and consuming more media across different channels, DMG Media Ireland has reported a significant spike in online video...
ASAI Issues Covid-19 Warning to Advertiser Over Misleading Ads
The Advertising Standards Authority for Ireland has issued a reminder to advertisers not to make unsubstantiated or misleading claims about Covid-19.
The ASAI is issuing...
The Irish Sun Donates Free Advertising to Irish Charities on Easter...
As Covid-19 continues to impact every industry, many charities have been dealt a devasting blow at a time when their support is needed most....
