AIB & Vodafone Win A Game Changing Decade For Irish Sponsorship
With investment in sponsorship set to reach €220m this year- an increase of 70% over the last ten years- Onside has published the findings...
Tourism Ireland Targets Important US Market With Major Advertising Campaign
Tourism Ireland kicked off a major US$1.7m advertising campaign for 2020 in the all-important American market this week – with a five-week TV campaign...
BBDO Dublin Rolls Out New Campaign for GAA Club Championship
BBDO Dublin has launched a new advertising campaign for the GAA celebrating the AIB GAA Club Championship. The fully integrated advertising campaign, "When It's...
I’m a Celebrity a Big Hit for Virgin Media Television
Following on from its success with Love Island earlier in the year, Virgin Media has reported a record number of viewers who tuned in...
Rothco Creates Touching Video for Dublin Bus Highlighting Travel Assistance
Rothco | Accenture Interactive has created a touching documentary style video for Dublin Bus which celebrates the work of one of its employees who...
Pinergy Renews Munster Rugby Sponsorship for Sixth Year Running
The energy company Pinergy is to continue its sponsorship of Munster Rugby for the sixth year in a row. As the official energy partner...
Connelly Partners Wins 123.ie Account
The Dublin arm of full-service creative agency, Connelly Partners, has recently won a number of high-profile accounts, including 123.ie.
Following a three-round competitive pitch, Connelly...
Boys + Girls Launches New Entertainment Focused Proposition for Clients
The Dublin-based agency Boys + Girls has launched a new proposition that aims to put entertainment at the core of its advertising and brand...
New Research Shows the Majority of Internet Users Don’t Trust What...
Eamon Fitzpatrick, MD IPG Mediabrands
New research carried out by media agency UM- called Wave X- Remix Culture- shows that many internet users don't trust...
TV Broadcasters Unite to Promote the Effectiveness of TV Advertising
The Irish TV industry, together with TAM Ireland, will launch an extensive campaign to promote the effectiveness of TV advertising from next week onwards.
The...
