Research Confirms that Consumer Confidence Remains Rooted in Negative Territory
The latest B&A Consumer Confidence Barometer up until the end of July shows that confidence has plateaued since the initial uptick experienced when the...
Initiative Ireland Wins Harris Group Media and Planning Account
Initiative Ireland, part of IPG Mediabrands, has picked up the media planning and buying account for the Harris Group, one of the largest importers...
Rothco Rolls Out New Prayer of the Brave Ad Campaign for...
AIB has launched a new cross-platform campaign as part of its Backing Brave proposition. Created by Rothco, part of Accenture Interactive, the campaign is...
Five Big Insights for Ireland’s Domestic Tourism Industry
As Ireland continues on its reopening journey, B&A looks at the challenges and opportunities faced by key sectors in the economy. This week it...
Now Near Next – The Latest View from OOH
Colum Harmon, marketing director, PML Group, with this week’s take from the world of Out of Home
Next off the rank…..
Another welcome addition to OOH’s...
Opinion: Time to Cancel Cancel Culture
As the so-called cancel culture debate continues to gather momentum Sinead Mooney of Red C argues that we need a society where we can...
Media Central Survey Reveals Pandemic Has Caused Mental Health Issues for...
A survey conducted by youth radio station, SPIN and Media Central has found that Leaving Cert and College students are nervous about returning to...
Crawford Expands Podcasting Reach With New Health Show
Georgie Crawford, the woman behind the popular podcast The Good Glow has launched a spin-off called The Good Glow Health. The move to expand...
54% of Cinemas Now Open as Lockdown Restrictions Lifted
As the cinema industry starts to reopen following a prolonged period of lockdown, some 54% of cinemas in the Republic of Ireland are open...
Bloom Launches New Campaign for Just Eat dublinbikes
Just Eat and Dublin City Council have launched their new ‘Enjoy The Freedom’ campaign for the Just Eat dublinbikes scheme on OOH and social...
