Legacy Urges Dubs to Ease Back into the Capital With New...
Legacy Communications has rolled out a new public awareness campaign to encourage Dubliners to “ease their way” back into the capital as lockdown restrictions...
Opinion: Lockdown Lessons from a Summer of Learning
It’s been a busy few months for the Marketing Institute of Ireland (MII) with a number of webinars featuring some well-known and high-profile marketing...
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The Great Reset Issues “The Most Important Creative Brief the Industry...
The Great Reset, the global initiative created by The Purpose Disruptors and supported by a number of Irish agencies, media owners and market research...
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TBWADublin Calls for Introduction of Smiling Face Mask Emoji
With facemasks now mandatory in many enclosed settings including public transport and shops, TBWADublin has come up with a novel proposal for a “smiling...
The Public House Wins Bord na Mona Account
The Public House has picked up the creative and strategic account for Bord na Mona following a three-way pitch.
Bord na Móna is Ireland’ biggest...
Foe Partners With Carat & Vodafone for Curiosity Campaign
Foe has teamed up with Carat and Vodafone to activate the mobile phone company’s new curiosity platform with the former providing a full suite...
Extra.ie Reaffirms Sponsorship of the FAI Cup
At a difficult time for sport, Extra.ie have confirmed that the 2020 Extra.ie FAI Cup will go ahead this year. This is the centenary...
Research Confirms that Consumer Confidence Remains Rooted in Negative Territory
The latest B&A Consumer Confidence Barometer up until the end of July shows that confidence has plateaued since the initial uptick experienced when the...
Initiative Ireland Wins Harris Group Media and Planning Account
Initiative Ireland, part of IPG Mediabrands, has picked up the media planning and buying account for the Harris Group, one of the largest importers...
Rothco Rolls Out New Prayer of the Brave Ad Campaign for...
AIB has launched a new cross-platform campaign as part of its Backing Brave proposition. Created by Rothco, part of Accenture Interactive, the campaign is...
