Now Near Next – The Latest View from OOH
James Byrne, marketing manager, PML Group, with this week’s view from OOH
A lot to report on mobility this week. In its weekly briefing, the...
RTÉ Launches Two Research Tools for Planning Better Campaigns on its...
Jenny Legge, head of research, RTÉ Media Sales, reveals details of two significant research tools that have been created for advertisers- “A Single Audience...
Reach Restructures Commercial Division & Launches ‘The Morning Market’
Reach, the publisher of the Irish Daily Mirror and the Irish Daily Star has established a new single buying point for the two daily...
WFA’s Gabrielle Robitaille to Address AAI Toolkit Webinar
Gabrielle Robitaille, the digital policy manager with the World Federation of Advertisers is the guest speaker at the AAI’s Toolkit series of webinars which...
Alzheimer Society Partners with Virgin Media TV for Special Awareness Week
Virgin Media Television (VMTV) is teaming up with the Alzheimer Society of Ireland (ASI) for a special ‘Donate for Dementia’ week of activity from...
UM Ireland Positions the Agency as Futureproof
The media agency UM Ireland, which is part of IPG Mediabrands, has rolled out a new market positioning called Futureproof which brings together a...
TBWADublin Creates Campaign for SynerChi Kombucha
SynerChi Kombucha, Ireland’s first kombucha brewery, based in Gweedore, Co. Donegal has launched a new social campaign that urges us all to ‘Be More...
HSE, Disney+ and Cadbury among 2021 Poster Impact Award Winners
Location marketing agency PML Group has announced the winners of the 2021 Poster Impact Awards. The awards recognise the best in class Outdoor advertising...
Róisín Ní Ráighne Appointed as MD of Dynamo
Róisín Ní Ráighne has been appointed managing director at Dynamo Brand and Communications Agency.
Ni Ráighne previously worked for the company back in 2010 as a...
SuperValu Tops Latest Kantar Figures as Consumers Continue Pandemic Splurge
SuperValu grew its share of the Irish grocery market by 20.9% to put it in poll position in the latest Kantar Worldpanel research with...
