CMOs Face Multiple Challenges in Post-Pandemic World According to New Report
The Irish marketing and media sector is undergoing its biggest changes in living memory, according to a new research report co-authored by digital experts...
Coca-Cola Once Again Tops Checkout Top 100 Brands Survey
For the 17th year in a row, Coca-Cola has topped the annual Checkout 100 Top Brands, which is published by Checkout magazine. The Checkout...
AXA Launches New Campaign to Promote Community Bike Rides
AXA Community Bike Rides, in partnership with Cycling Ireland, has launched a new campaign to encourage more people to join their growing community by...
Connector by Granite Expands Creative Business with New Hires
The Dublin-based agency Connector by Granite is expanding has expanded its creative practice with the appointment of a number of new key staff.
Luciano Jacob...
Reach Appoints its First Irish Environment Correspondent
With issues relating to climate change and sustainability looming large in society, Reach has appointed Shauna Corr as its first-ever Irish environment correspondent.
Corr will...
Now Near Next – The Latest View from OOH
Summer 2021 is one we’ll never forget. It is behind us now, but for the OOH advertising market in this country it leaves a...
The Shortlist for Effie Awards Ireland 2021 is Published
IAPI has announced the shortlist for the 2021 Effie Awards Ireland.
Out of nearly 100 entries, a total of 45 cases were short-listed, across 14...
Jimmy Larsen Joins the Board of Behaviour & Attitudes
As part of its growth strategy, Behaviour & Attitudes (B&A) has announced that Jimmy Larsen has joined the board of the research firm.
Larsen joins...
MediaCom Introduces Springboard to the Irish Market
According to MediaCom, the new division changes the traditional agency model by offering emerging companies and SMEs the knowledge and operational resources of a...
OOH Summer – Now Near Next
Colum Harmon, marketing director PML Group, with this week’s view from OOH.
Stepping Out – Retail
Understanding audience behaviour is the cornerstone of how we manage...
