NEWS
Keano Continues to Top The Interesting Index for Q3
Some familiar faces returned to The Interesting Index’s Top 10 list, in what was otherwise a relatively flat quarter with no single campaign running...
CCA Conference to Unveil First Ipsos Efectiveness Analysis of Effie Awards Ireland Entries
The Creative & Communications Association is to unveil the first collective analysis of Effie Awards Ireland entries at its inaugural Future of Effectiveness Conference...
The Irish Marketing Podcast: The Algorithm-free Social Platform Thinkie.ie
Well-known, journalist, broadcaster and tech commentator Jonathan McCrae is the guest on Episode 56 of The Irish Marketing Podcast.
In this episode he discusses the...
OutLook: Planning Christmas OOH Effectively
Aaron Poole, Marketing Insights Manager, PML Group, with this week’s Out Look on Out of Home
Christmas might still be a few weeks away,...
Droga5 Dublin Puts Smyths Toys Catalogue at Heart of New European Brand Platform
Droga5 Dublin, part of Accenture Song, has launched a new brand platform for Smyths Toys Superstores that turns the retailer’s catalogue into a larger-than-life...
Virgin Media PLAY Teams for With Fashion Ireland Week 2026
Virgin Media Television has partnered with Ireland Fashion Week to make Virgin Media PLAY the exclusive streaming home of selected runway shows and highlights...
Opinion: Google Has Quietly Started Grading Your Website for Robots
Is your brand’s website prepared for how AI-powered search engines discover, interpret, and recommend content? Well then it should be, writes Arya Agarwal.
Google rarely...
Very.ie Launches New Irish Brand Platform with Boys + Girls
Boys + Girls has launched a new brand platform and campaign for Very.ie, Ireland’s largest online retailer.
Called “We’ve Got the Very Thing”, it is...
Marketing Society Issues Call for Entries for 2026 Research Excellence Awards
The Marketing Society of Ireland has issued a call for entries for the 2026 Research Excellence Awards which are now in their 17th year. The...
CMS Marketing wins Manor Farm Account and Pan-European Scandi Standard Brief
CMS Marketing has picked up two new accounts, including the Manor Farm business in Ireland and a pan-European digital and marketing brief for its...
Kenco Brings New Jewel Jar to Life with High-Impact OOH Campaign
The coffee brand Kenco has launched a nationwide out-of-home campaign to support the introduction of its new premium “Jewel Jar”, with a series of...
Global Launches Digital Outdoor Planning Competition for Emerging Media Talent
Global has launched a new Digital Outdoor Planning Competition aimed at Irish media planners with less than three years’ experience in the industry.
The competition...
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goosebump Rolls Out First Ever National Campaign for Homevalue
Homevalue, the national network of 88 DIY stores has launched its first national brand campaign, with goosebump creating a new platform designed to bring...
NewsBrands Power of Planning Competition Puts Spotlight on Trusted Journalism and Advertising Effectiveness
The 11th annual NewsBrands Ireland Power of Planning competition and education day has taken place in Dublin, bringing together 12 media agency teams to...
Flashback Friday: APMC’s Star Awards 2026 Winners Booklet Published
To mark yet another year of excellent work and inspiring, creative and effective campaigns, the APMC has published a digital Winners Book to commemorate this year’s...
LATEST APPOINTMENTS
ACCOUNT WINS
Publicis Drives Away With MG Motors and Farizon Accounts
Publicis Dublin has been appointed as the new creative agency for two Chinese-owned automotive brands—MG Motors and Farizon.
As part of the appointment, Publicis Dublin...
