NEWS
The Irish Marketing Podcast: From the Stoney Grey Soil to Leafy Ballsbridge
The latest episode of The Irish Marketing Podcast has dropped and this week draws the curtain on a highly successful creative summer series to...
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RSA Urges Motorists to ‘Take 2’ in New Campaign from Forsman & Bodenfors
Forsman & Bodenfors Dublin has rolled out a new TV-led motorcycle safety campaign for the Road Safety Authority (RSA).
Called “Take 2,” the campaign urges...
Out Look: Sky Sports breaks into Premier League season
The campaign establishes “Your home of football” consistently across the city, while selected locations and audience moments provide opportunities to give that platform an additional physical and contextual expression.
THINKHOUSE & GOAL NextGen Team Up with Irish Designers for Céad Míle Collection
THINKHOUSE has partnered with GOAL NextGen and fashion designers Farouk858 (Farouk Alao) and Helen Steele to launch the “Céad Míle Collection”, a new initiative...
Havas Village Partners With FoodCloud for New Awareness Campaign
Havas Village Dublin is partnering with FoodCloud to provide creative, media and consultancy support to the Irish food redistribution organisation.
The charitable partnership brings together...
JNLR Figures Reaffirm Audio’s Strength as Bauer Overtakes RTÉ in Market Share
Almost 3.5m adults in Ireland listen to radio on an average weekday, equivalent to 78% of the adult population, according to the latest JNLR/Ipsos...
Vodafone Ireland Becomes Main Sponsor of Ireland Women’s Rugby Team
Vodafone Ireland has been announced as the new main sponsor of the Ireland Women’s Rugby Team in an agreement that will see the company’s...
Bord Gáis Energy Renews GAA Hurling Sponsorship With Expanded Sustainability Role
Bord Gáis Energy has renewed its sponsorship of the GAA All-Ireland Senior Hurling Championship as part of an expanded partnership that will also see...
Consumer Sentiment Improves But Still Lingers in Negative Territory According to Ipsos B&A
It may be the good weather but consumer sentiment has picked up somewhat since the dark days of Spring, according to the latest Ipsos...
Core Adds SuperValu and Centra to Creative Roster Following Other Account Wins
Core Creative has added Musgrave-owned SuperValu and Centra brands in the Republic of Ireland to its client list.
As part of the brief, Core will...
Digital Audio Platform Vocalise Reports Strong Start After Just Four Months
Vocalise, the digital audio advertising platform launched by IRS+, and Digitize earlier this year, has reported growth in listening hours, monthly audiences and engagement...
Gary Boylan Appointed as Creative Partner with Havas Dublin
Havas Dublin has appointed Gary Boylan a creative partner with the agency. Boylan was previously creative director of Havas Dublin and, according to the...
The Irish Marketing Podcast: Kevin Keenan on Creativity, Entrepreneurship and Building Cobblestone Brands
The latest episode of The Irish Marketing Podcast’s summer creative series features an in-depth conversation with Kevin Keenan, owner of Cobblestone Brands and one...
Out Look: Belfast in Full Fleadh
The event had already become part of Belfast's streets well before the opening ceremony
Opinion: Visibility Is the Metric That Matters Most Now
As AI Overviews, paid search and conversational platforms absorb more of the customer journey, organic traffic is becoming a less reliable measure of SEO...
LATEST APPOINTMENTS
ACCOUNT WINS
Publicis Drives Away With MG Motors and Farizon Accounts
Publicis Dublin has been appointed as the new creative agency for two Chinese-owned automotive brands—MG Motors and Farizon.
As part of the appointment, Publicis Dublin...
