Consumer Sentiment Remains Fragile According to Credit Union & Core Research
As Irish consumers continue to battle with rising interest rates and rampant inflation, consumer sentiment has improved somewhat although remains very fragile as the...
Glanbia Performance Nutrition and Opinions Win Grand Prix at the MII...
Glanbia Performance Nutrition and Opinions won the coveted Grand Prix award at the 19th MII All Ireland Marketing (AIM) Awards in The Clayton Hotel,...
4T Campaign Attracts More than 20,000 Visits
Aaron Poole, marketing executive, PML Group with this week’s Out Look on Out of Home.
4T Campaign Attracts More than 20,000 Visits
This is a...
Bank of Ireland Promotes its Current Account Offering in New ...
Bank of Ireland has launched a new campaign targeting the Gen Z with its current account offering.
Created by The Bank Collective - made up...
The Public House Rallies Support For Irish Team With Cadbury Campaign
The Public House has launched a new campaign for Cadbury urging the public to show their support for women’s football across Ireland.
Called “Become A...
Karen Austin Appointed Business & Operations Director at BBDO Dublin
Karen Austin has been appointed to the newly created role of business and operations director of BBDO Dublin.
Austin joined the agency as a senior...
Certa and Cricket Ireland Find Their Edge with Owens DDB
Owens DDB has developed a new campaign for Certa Ireland to support the brand’s ongoing sponsorship of Ireland Women’s Cricket.
Called “Find Your Edge”, the...
Jellyfish Acquisition Expands The Brandtech Group’s Irish Footprint
The Brandtech Group has expanded its footprint in the Irish market with the acquisition of the global digital media and marketing company Jellyfish.
The deal...
Core Research Shows that Health Still Matters For Irish People Post...
With the Covid lockdowns of 2020 and 2021 a distant memory for many, Irish people have continued to prioritise their personal health in 2023,...
Out Look: OOH is MVP as NFL touches down in...
This week brands are ahead of the game in the rush to OOH.
