WPP Media Research Reveals a ‘Dependency Dilemma’ in Irish Language Advertising
New research from WPP Media Ireland has revealed a “dependency dilemma” in Irish language advertising.
The research carried out by WPP Media - "An Analysis...
Boots Sprinkles Festive Fairytale Magic With OOH Campaign
With just three weeks to go until Christmas, Boots is sprinkling a little magic across Dublin with an OOH campaign aimed at wooing shoppers...
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LAUDHAUS Unleashes Sound Campaign for University of Limerick
LAUDHAUS, the agency launched earlier this year by Keith Lawler, has created a bespoke new sound-driven campaign for the University of Limerick and UL...
Rockshore Pulls a Christmas Craicer With New Festive Campaign
Rockshore has launched a new festive digital campaign designed to spark connection and light-hearted interaction during the busy Christmas period.
The “Rockshore Christmas Craicer” campaign,...
Geraldine Jones Appointed as President of IAPI
Geraldine Jones, the managing director of Publicis Dublin, has been appointed as the new president and chair of IAPI.
She succeeds Abi Moran, CEO of...
IRS+ Partners With Digitize to Create New Digital Audio Platform
With digital audio ecosystem in Ireland continuing to expand and advertising investment in it growing, the media sales house IRS+ has joined forces with...
Out Look: Curry’s Puts the Black Tag on OOH
OOH gives Curry’s a distinct moment to help align with a day when many shoppers are acting on planned purchases.
The Irish Marketing Podcast: The No Bullshit SEO Strategy
The latest episode of The Irish Marketing Podcast has dropped.
This week we caught up with Gavin Duff, director at Friday Agency and one...
Heineken Research Shows a New Culture of Moderation Has Emerged in...
As alcohol consumption habits in Ireland continue to change, Heineken Ireland is tackling the social stigma around moderation and drinking culture in Ireland with...
Toyota Hopes Good Things Happen with New Campaign from Javelin
Toyota Ireland has launched a new brand campaign called “Good things happen when you are relentless about better.”
Javelin has handled all the creative, strategy,...
