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OOH Top for Prompting Spending on Key Occasions

Colum Harmon, marketing director, PML Group with this week’s Out Look on Out of Home. As part of PML Group’s ongoing iQ research series,...

The Key Rumbles to Look Out for in 2023 According to...

Droga5 Dublin has published its latest 2023 Change Report: “The Rumble Theory” which looks at behaviour and culture around some of the biggest themes...

Cannes Young Lions Kicks Off 2023 Competition Next Week

IAPI will kick off its Cannes Young Lions 2023 competition next week at a launch event that will take place at the Odeon Cinema,...
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Jameson Encourages Responsible Drinking in New Global Campaign from TBWADublin

TBWADublin has rolled out a new campaign for the Irish Distillers-owned Jameson to encourage people to drink responsibly. Called “Easy Does It” the campaign is...

Tourism Ireland to Spend €78m on Advertising and Marketing in 2023

Tourism Ireland is to spend a record €78m on a range of advertising and marketing initiatives around the world in 2023, including a number...

Irish Sponsorship Market to Grow by 9% in 2023 According to...

The Irish sponsorship industry grew by 9% to reach €196m in 2022 according to the sponsorship consultancy Onside. In the 17th edition of the Onside...
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Boys+Girls Rolls Out New Brand Platform for Screen Ireland

Boys+Girls has launched a new brand platform for Screen Ireland/Fís Éireann, the development agency for the Irish film, television and animation industry. According to the...

IAB Ireland to Outline Key Trends for 2023 at Digital Reboot...

A number of leading media agency experts will be on hand to discuss key trends for 2023 at an IAB Ireland Digital Reboot webinar...

JCDecaux Picks Five Charity Partners for 2023 and 2024

JCDecaux has picked the five charities that it will work with in 2023 and 2024 announced that they will be working with five charity...

MediaCom Partners with Sky Ireland to Showcase The Last of Us

MediaCom Ireland, Ireland’s leading media planning and buying agency, has partnered with Sky Ireland to promote the launch of the hit HBO TV series...

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