Wednesday, February 28, 2024

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Radio Listenership Continues to Remain Strong According to Latest JNLR Report

Radio listenership in Ireland remains strong with the latest JNLR Ipsos B&A report showing that 91% of Irish adults and 87% of those aged...

Game On: OOH’s Play for Attention

Aaron Poole, marketing executive, PML Group with this week’s Out Look on Out of Home Game On: OOH's Play for Attention This Sunday millions...

New Research from Global Shows Irish People Conduct 23.3m Weekly Missions

New research published by Global Media & Entertainment (Ireland) has found that 23.3m journey missions are undertaken every week in Ireland. The research, which was...

Media Awards 2024 Now Open for Entry as New Judges Join...

The Media Awards 2024 are now officially open for entries at wwww.mediaawards.ie. The closing date for entries to the Awards is March 21 and the...

Opinion: Irish Marketers. Your Time is Now!

While Irish marketing is in good shape, marketers will need to adapt considerably over the coming years if they really want their brands to...
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Allianz Rolls Out F&B Huskies Campaign to Help Keep School Kids...

Allianz Ireland has launched a new campaign to help reverse the worrying decline in sports participation by Irish schoolchildren. Created by F&B Huskies, the campaign...
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Publicis Rolls Out Latest Iteration of Playtime Campaign for Virgin Media

Publicis Dublin has rolled out the second iteration of the “It’s Playtime” campaign for Virgin Media. Building on last year’s ‘Toys’ creative, the campaign celebrates...

New Online Platform Aims to Ease the Pain in Hiring Freelance...

A new online platform aimed at helping agencies, marketers and production companies hire freelance video, TV and film crew has been set up by...

Thinkhouse Promotes Laura Costello to Head of Sustainability and Planet Services

Thinkhouse has appointed Laura Costello as head of sustainability and planet services. The newly created role is a result of increased client demand for...

Business Plus Partners With AIM Awards to Sponsor B2B Category

The DMG Media-owned Business Plus magazine is to sponsor the B2B Category of the All Ireland Marketing Awards which are run by The Marketing...

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