Christmas FM Returns with An Post, Cadbury and Coca-Cola as Sponsors
An Post, Cadbury and Coca-Cola have renewed their sponsorship of Christmas FM for 2026 as the festive radio station prepares to return to the...
RTÉ Guide Unveils Oliver Jeffers as Cover Illustrator for Christmas Edition
With the countdown to Christmas well underway in the advertising and media industry, the RTÉ Guide has commissioned award-winning Belfast-based illustrator Oliver Jeffers to...
Ardmore Acquires London-Based ModusBPCM as Part of International Expansion
The Belfast-based Ardmore Group has acquired London communications agency ModusBPCM in a deal that will strengthen its presence in the UK market and expand...
CCA Calls for Government Support to Help Irish Brands Compete Internationally
The Creative & Communications Association (CCA) has called on the Government to provide greater support for Ireland’s advertising, communications and creative industries, arguing that...
Clear Commercial Goals & Emotional Impact Underpin Effective Advertising According to...
Ireland’s most effective advertising campaigns combine clear commercial objectives with emotionally engaging creative work and a connected mix of media channels, according to new...
Beyond Reach: How Premium Layers Drive OOH Impact
Colum Harmon, Marketing Director, PML Group, with this week’s Out Look on Out of Home
Out of Home has long excelled at delivering scale,...
EXP Wins Three-Year Experiential Brief for Re-turn
EXP, the experiential arm of Boys + Girls, has been appointed experiential agency partner for Re-turn, Ireland’s Deposit Return Scheme, following a competitive pitch.
The...
Edelman Rolls Out New Irish Brand Campaign for Knorr
Edelman has developed a new integrated brand campaign for Knorr that celebrates the role food plays in bringing Irish families and friends together around...
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Publicis Dublin Taps Into ‘Parent Reflexes’ for New Laya Healthcare Campaign
With the all-important health insurance policy renewal period now underway, Publicis Dublin has rolled out a new campaign for Laya Healthcare that taps into...
Irish Marketing Podcast Shortlisted for All-Ireland Podcast Award
The Irish Marketing Podcast has been shortlisted for the ESB Business & Innovation Podcast Award at the 2026 All-Ireland Podcast Awards, which take place...
