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Javelin Launches New Integrated Brand Campaign for Toyota Ireland
Javelin has launched a new integrated campaign for Toyota Ireland. The campaign “You’ll Never Take a Wrong Turn with Toyota”, aims to dispel the...
The Tenth Man Picks up TG4 Creative Account
The Tenth Man has picked up the lead marketing and creative account for TG4 following a competitive pitch.
With the appointment, The Tenth Man will...
PML Group Launches ‘Now Near Next Live’ Webinar Series
As society opens and people emerge with renewed optimism and joy, the Out of Home medium is ideally placed to connect brands and audiences...
Opinion: Pitch with Simpático Can Lead to Success
When it comes to pitching for new business, an agency’s likability, or simpatico, is a factor which should never be underestimated, writes Gary Brown.
The...
Irish Cinema industry Begins Countdown to June Reopening
With many lockdown restrictions to be removed over the coming weeks, the Irish cinema industry is gearing up to throw open its doors from...
Sky Media Launches Six New Channels Bringing Total to 40
Sky Media has added six new channels to its portfolio of stations bringing the total number of channels it offers to advertisers to 40.
On...
Belfast Live Named Best Regional News Site in The Drum Online...
The Reach-owned Belfast Live website has been named ‘Best Local/Regional News Site’ at The Drum Online Media Awards.
The website was the only Northern Ireland-based...
Opinion: How to Make the Big Jump to eCommerce
With more companies and brands embracing eCommerce and digital transformation, Louise Mulvey, eCommerce Director with Core, outlines the three key areas marketers should focus...
The Power of News Brands Takes Centre Stage at Engage Conference
Over 300 marketers, planners, strategists, journalists, and publishers attended the NewsBrands Engage virtual conference which took place earlier this week.
The event was presented by...
Now Near Next – The Latest View from OOH
Niamh Manning, marketing executive, PML Group, with this week’s view from OOH.
Next Becomes Now
Nearly one in three Irish people have now received a first...
