Paddy Power Sponsors Virgin Media’s New Comedy Show
Virgin Media Solutions has bagged bookmaker Paddy Power, part of Flutter Entertainment, as the new sponsor of a weekly comedy programme called Craic Den...
The Irish Times Revamps Crosswords & Puzzles Offering
With more and more news brands around the world investing in reader engagement platforms like crosswords and puzzles, the Irish Times has revamped its...
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The Public House Rolls Out New Campaign for Youth-Focused 48 Network
The Public House launch a new ‘It’s Real’ brand campaign for youth network 48.
The “It’s Real” campaign includes a suite of content, including a...
Opinion: The Great TV Wastage Illusion
Eimear Keane dispels some of the myths about wastage when it comes to TV advertising and audience reach.
This is the great wastage illusion. Waste...
MediaCom Ireland Makes Key Internal Promotions
The GroupM agency MediaCom Ireland has made a number of senior internal promotions.
Sophia Gray, Jennifer Larkin and Orla Collins have been promoted to the...
Indeed to Sponsor Today FM’s Dermot & Dave Show
Indeed, the largest employment platform in the world, is the new official sponsor of Dermot & Dave’s mid-morning show on Today FM.
The sponsorship deal...
Mike Garner to Leave Core for New Creative and Effectiveness Consultancy
Creative director Mike Garner is to leave Core July to set up his own creative consultancy, working directly with clients as well as with...
Ex Vodafone CEO Anne O’Leary Joins Facebook Parent Meta
Anne O’Leary, the former CEO of Vodafone Ireland has been appointed as vice-president of Meta’s Mid-Market Business division for the Europe, Middle-East and Africa...
Large Irish Delegation Gets Ready for Cannes Lions Next Week
After a gap of two years, the Cannes Lions Festival of Creativity returns as an in-person event next week and a delegation of nearly...
The top reasons Irish consumers switch brands
James Byrne, marketing manager PML Group with this week’s Out Look on Out of Home.
Public transport use at highest rate this year as...
