ICAD 2021 Awards Open for Entries
The 2021 ICAD Awards are open for entry and the closing date is set for March 31st.
Commended 2020 winners will automatically be entered and...
Media Central’s Youth Stations to Support Annual SHINE Festival
A number of Irish radio stations around the country including Beat 102-103, SPIN 1038, SPIN South West, iRadio as well as the radio sales...
Verve to Host Online Webinar on the Future of Experience
With the entire live events industry still in lockdown, the Dublin-based agency Verve will host on online webinar next week on “The Future of...
Wavemaker Dublin the First to Use Game Changing Media Planning Tool...
In what has been described as a game-changer for the way media is planned, the GroupM agency Wavemaker has launched a new AI-powered platform...
Irish Ad Spend to Grow by 13.3% in 2021 According to...
Advertising spend in the Irish market is forecast to grow by 13.3% to €877m this year, according to the Dentsu Ireland. However, this figure...
B&A Research Shows Consumer Confidence Dented by January Covid-19 Statistics
Consumer confidence fell back in January as the Covid-19 infection rates and health related restrictions increased, according to the latest B&A Consumer Confidence Barometer.
This...
Now Near Next – The Latest View from OOH
Colum Harmon, marketing director, with this week’s view from OOH.
In Now Near Next this week we include the second part of our Check/Out study,...
BBDO Launch Powerful Campaign for Lidl Ireland and the LGFA
BBDO Dublin has rolled out a powerful new campaign for Lidl Ireland to mark its sponsorship of the Ladies' Gaelic Football Association (LGFA).
The new...
IPG Mediabrands Research Suggests Social Platforms are Taking Media Responsibility Seriously
Social media platforms appear to be getting their houses in order when it comes to important issues like brand safety and media responsibility according...
DMX Dublin: The Most Important Metric You’ve Never Heard Of
As the countdown to DMX Dublin on March 25th begins, Adworld.ie will be publishing a weekly series of thought leadership pieces from some of...
