Laya Expands Rugby Sponsorship Portfolio With Connacht and Munster Deals
Laya healthcare has increased its sponsorship involvement in rugby by becoming the official health and wellbeing partner of both Munster Rugby and Connacht Rugby,...
Eight More Entries Join IAPI’s Creative is Native Platform
IAPI’s Creative is Native initiative, which aims to establish Ireland as a European centre of excellence for the commercial creativity sector, has added another...
Fitzpatrick Appointed as Commercial Director of Communicorp Media
Gillian Fitzpatrick has been appointed as the new commercial director of Communicorp Media. She joins the company from Maximum Media where she was chief...
Irish Adspend Forecast to Rise by 8% in 2021 According to...
Following a difficult 2020, advertising spend across all media formats is forecast to rise by 8% next year to €1.3bn, according to the IPG-owned...
COVID-19 Pandemic Dominates Core Cultural Index for 2020
COVID-19-related stories dominated the news agenda for 2020 according the end-of-year Core Cultural Index report which sought the views of over 15,000 people throughout...
Now Near Next – The Latest View from OOH
Niamh Manning, marketing executive, PML Group, with this week’s view from OOH.
A common refrain in recent weeks and months is how Christmas will be...
Boys + Girls Wins Global Christmas Brief for ŠKODA
When ŠKODA Global wanted to mark Christmas with an image that would encapsulate Christmas and raise a smile after a difficult year, the car...
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BBDO Cracks Christmas for Dublin Simon Community
BBDO Dublin has rolled out a powerful new campaign to highlight the plight of Dublin’s growing homeless population and to launch a fund-raising campaign...
The Marketing Society @ 50: The 1990s
Continuing our weekly series of videos on the evolution of marketing in Ireland and the people who were in the driving seat, this week...
NOW TV to Sponsor dublinbikes Scheme for Next Three Years
Dublin City Council and JCDecaux have announced a three year deal which will see NOW TV become the new sponsor of the dublinbikes scheme.
NOW...
