The Irish Marketing Podcast: Celebrating 75 Years of the AAI
The latest episode of The Irish Marketing Podcast has dropped.
With the Association of Advertisers in Ireland (AAI) marking its 75th anniversary this year, we talk to...
Media Awards 2026: DMG Media and Virgin Media TV Named as...
With the countdown to the Media Awards 2026 now underway, dmg media Ireland and Virgin Media Television have been announced as Platinum partners for...
Opinion: Rugby Clichés Answer Marketing’s Call
It’s that time of the year again when advertisers and sponsors get to hitch their brands to Irish rugby in some way. But not...
Media Literacy Ireland Partners With Cannes Young Lions
Ireland’s brightest young creative professionals gathered today for the official briefing of the 2026 Irish Young Lions Competition, where teams from agencies and brands...
New Research from Core Suggests AI Has Gone Mainstream
AI is now moving into the mainstream in Ireland with adoption rates now mirroring the explosive early growth of social media platforms such as...
2026 IMPACT Awards – Week Two winners revealed
Outdoor does its best work when it behaves like a service, not a poster. That thread runs through the second set of winners from the 2026 IMPACT Awards, drawn from our IMPACT research programme.
Opinion: The Tide is Turning on Aspirational Marketing
Aspiration is part of being human, but the way it shows up in culture changes. And the version we have been living with for...
Opinion: Great Expectations for Programmatic OOH
The time for talking is now over and 2026 will be the year that Programmatic OOH starts to really deliver for advertisers, writes Aoife...
Buymedia Boosts Irish Charities with €120K in Funding
Leading Irish advertising technology platform, Buymedia, has donated more than €120,000 to charities nationwide, raised through its Advertise for Good initiative. The business celebrated...
Fiona Field Steps Down as MD of OMD
Fiona Field, one of adland's leading lights in recent years is stepping down as managing director of the Omnicom-owned OMD.
Well-liked by clients and media...
