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Javelin Rolls Out Major Brand Campaign for DID Electrical

With the Black Friday and Christmas shopping seasons approaching, Javelin has rolled out a major new brand campaign for DID Electrical. Javelin picked up the...

NDC Backs Gary Ringrose in New Social Campaign by Granite

The National Dairy Council (NDC) is continuing its partnership with international rugby star Garry Ringrose and digital agency Granite for an engaging, always-on video...

Consumer Confidence Improves Slightly According to Ipsos B&A Barometer

Against a plethora of good economic tailwinds, Irish consumers are becoming a little bit more upbeat, according to the latest Ipsos B&A Consumer Confidence...

The Story of Advertising Podcast Concludes with Episode 15

The Story of Advertising Podcast which is fronted by adman Stuart Fogarty is now complete following the final episode which was released last week. Running...

Winners of Irish Journalism Awards Announced

The winners of the 2024 Irish Journalism Awards, in association with Newsbrands Ireland, and supported by Google News Initiative, were announced at an awards...

Speakers and Theme for IAB Ireland’s Connect 2024 Conference Finalised

The theme for IAB Ireland's Connect H2 2024 conference, which takes place next week, is "Innovate to Elevate" with number of leading industry experts...

Radio Listenership Remains Strong According to Latest JNLR

Radio listenership in Ireland continues to hold strong with the average daily audience standing at just over 3.4m according to the latest JNLR figures...

Out Look: OOH: Measured for Attention

Our focus is not only on helping brands win this attention but on quantifying it—ensuring that every element of a campaign is analysed to drive real results.

Irish Love of Cinema Continues to Endure

Four in five (81%) Irish adults have been to the cinema in the last 12 months, with over half of these cinemagoers (55%) saying...

Boots Makes More Room with New OOH Campaign in Cork

To announce the grand opening of its first-ever destination store in the heart of Cork city, Posterplan, the Out-of-Home (OOH) agency, teamed up with...

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