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Over Twenty Million Public Transport Journeys taken in January

James Byrne, marketing manager, PML Group with this week’s Out Look on Out of Home. Over Twenty million Public Transport Journeys taken in January Irish...

Opinion: AI is a Good Tool But it Won’t Replace Planning...

With artificial intelligence (AI) dominating a lot of attention in the advertising industry recently, Madhumita Chandrasekaran of In the Company of Huskies decided to...

Paddy Power Taps into English-Irish Rivalry for New Cheltenham Campaign by...

With the Cheltenham Festival only a few weeks away and racing fans counting the days, BBH London has rolled out a new campaign for...

Boys+Girls Launch Volunteering Campaign for The Open Community

Boys + Girls has launched its first campaign for The Open Community, the national support organisation for Ireland’s Community Sponsorship Programme for Refugees which...

Core Research Points to an Uplift in Consumer Sentiment for February...

With Spring almost upon us, the latest Core Consumer Mindset report notes a discernible movement in how Irish people are feeling and this may...

Wolfgang Digital Wins at European Content Awards

Wolfgang Digital has picked up an award at the European Content Awards which were held this week. The Dublin-based agency won the ROI Content Campaign...

Matheson Wins ‘Best in Business Advertising’ Award

Matheson has received the first Business Plus Best in Business Advertising award for 2023. The award series highlights effective B2B print advertising and are organized...

Deadline For All Ireland Marketing Awards Fast Approaching

With the countdown to the All Ireland Marketing Awards already underway, the entry deadline for the Awards is fast approaching with Thursday, March 2...

Droga5 Dublin Rolls Out ‘Hope Couture’ Campaign in Support of Veterans’...

https://vimeo.com/800576026  Droga5 Dublin, part of Accenture Song, has launched a new integrated campaign called “Hope Couture” for Óglaigh Náisiúnta na hÉireann (ONE) to raise funds...

OMD Picks Up Bank of Ireland Media & Planning Account

The Omnicom-owned OMD has picked up the media planning and buying account following a competitive pitch that was launched towards the end of 2022. One...

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