Bloom Cracks Open New Campaign for Radio Nova
Radio Nova has unveiled a bold new marketing campaign to promote its hit breakfast show, Morning Glory with PJ Gallagher and Jim McCabe. The...
Opinion: How to Win Summer in 10 Seconds
Kicking off the first in a series of “How To” reports that will delve into Programmatic OOH, Talon’s Eoin Carroll, looks at how summer...
McDonald’s Takes on Sponsorship of Bauer’s Regional Breakfast Radio Shows
Bauer Media Audio Ireland has announced that McDonald’s will be the new title sponsor of Breakfast Shows across the Bauer regional network of stations...
Deirdre Veldon Appointed President of News Media Europe
Deirdre Veldon, group MD of The Irish Times Group, has been appointed President of News Media Europe, the representative body for the European news...
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FBD & The Public House Rolls Out New Campaign to...
FBD Insurance and The Public House have teamed up again to shine a spotlight on local businesses around the country with creative advertising campaigns....
Level Pitch Aims to Disrupt the Agency Pitching Process
Industry veteran Ray Sheerin, has set up a new business that aims to disrupt the traditional agency pitching model with a “streamlined, transparent and...
Zenith Wins Grand Prix at TAMI Awards 2025
Zenith, part of Core, has won this year’s Grand Prix at The TAMIs, the TV planning awards run by TAM Ireland.
As part of the...
Irish Language Ads Gain Visibility According to GroupM Research
Recall of Irish language ads has increased, with 57% of people remembering seeing or hearing ads in Irish recently, up from 50% last year...
Out Look: Lovely Day for a Drop
Beginning 24 hours before each drop, dynamically-enabled DOOH formats start the clock.
Yvonne Caplice Rejoins Bloom as Managing Partner
Yvonne Caplice has been appointed as managing partner of Bloom Advertising.
Caplice joins the agency from TBWAIreland where she has held several roles since joining...
