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Boys + Girls Shoots for the Stars With New ŠKODA Campaign

Boys + Girls has rolled out a new campaign for ŠKODA Ireland called Perseids. The new campaign is part of the agency’s Effie-winning ‘Made for...

Media Awards Deadline Extended Due to Weather Conditions

Due to the adverse weather conditions being experienced throughout the country, the organisers of the Media Awards 2018 have extended the entry deadline to...

Now Near Next: A View from the OOH World

Colum Harmon, marketing director PML Group, on the implications of the pandemic for Out of Home, both short term and further into the future....

Opinion: Why Marketers Need to Re-Evaluate the Customer Journey

What marketers once knew about our consumers and how to do business with them, no longer holds true or, at the very least,...

IAB Ireland Partners with Retail Ireland for Free Webinar

IAB Ireland is partnering with Retail Ireland Skillnet to deliver an online customer acquisition workshop for the retail sector next week. The free-to-attend workshop will...

Out Look : The Latest OOH Trends & Developments

Colum Harmon, marketing director PML Group, with this week’s Out Look on Out of Home. Dual Screen approach for the Virgin Media Dublin...

ABCs: Who’s Up and Who’s Down

The rate of decline in Irish national newspaper circulation may be slowing down according to the latest ABC Ireland of Ireland report with daily...

Core appoints Caitriona Ní Laoire as MD Within Agency’s Creative Practice

Caitriona Ní Laoire has been appointed as managing director within Core’s creative practice. She joins Core from BBDO Dublin where she was head of...

Nemeton Appoints Gabrielle Cummins as Head of Media Development

Waterford-based independent production company Nemeton has appointed Gabrielle Cummins to the newly created role of head of media development. Founded in 1993 by CEO Irial...

Connector by Granite Opens Office in the Metaverse

Connector by Granite has become the first Irish agency to join the Metaverse. The agency's Metaverse office joins its other locations in Dublin, Cork,...

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