Paddy Power Weighs in On Waggate Saga
Paddy Power has weighed in on the so-called Waggate saga with its usual tongue-in-cheek mischief-makng with a campaign that pokes fun at the social...
Media Industry Facing a Digital Paradox Says Kantar
Technology will continue to redefine the media landscape in 2020, creating opportunities and challenges for marketers, according to Kantar’s Global 2020 Media Trends and...
Boys+Girls Launch New Creative Platform and Campaign for Bulmers Cider
With the all-important summer season for cider manufacturers underway, Bulmers has launched a new creative platform with a robust campaign across TV, OOH, audio,...
Granite Digital Continues Expansion With Acquisition of Willows Consulting
Granite Digital, one of the biggest digital agencies in the country has continued its expansion with the acquisition of Willows Consulting, an ecommerce web...
Opinion: Why Marketers Need to Re-Evaluate the Customer Journey
What marketers once knew about our consumers and how to do business with them, no longer holds true or, at the very least,...
Entertainment.ie Raises Over €15k for Focus Ireland
As part of its 25th anniversary celebrations, Entertainment.ie has raised €15k for Focus Ireland after staging a 25 hour long cinematic binge over the...
Wolfgang Digital Wins at European Content Awards
Wolfgang Digital has picked up an award at the European Content Awards which were held this week.
The Dublin-based agency won the ROI Content Campaign...
AAI Toolkit Webinar to Discuss Possible Political Calamities of 2024 With...
The first of the AAI’s Toolkit series of events in 20224 will take place on Tuesday, February 27th and will feature economists Jim Power...
Digital Advertising Spend Grew to €958m in 2023 According to IAB...
Digital advertising spend in the Irish market for 2023 rose by 11% to reach €958m according to the latest results of the IAB PwC Online Adspend...
RED C Breakfast Club to Explore How Humans Really Behave
“How Humans Really Behave” is the topic of the next RED C Breakfast Club which will take place in Restaurant by Johnnie Cooke at...
