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Rothco Rolls Out New Campaign for Denny’s Meat Free Range
Rothco, part of Accenture Interactive, has rolled out a new campaign for Denny’s meat-free range of products which have been launched on the Irish...
Now Near Next – The Latest View from OOH
James Byrne, marketing manager, PML Group with this week’s view from OOH.
The Creative Impact Study
Last week we published details of The Media Impact Study,...
Indie List Survey Reveals Many Challenges Facing Irish Freelancers
Working longer hours, clients not paying on time and pressure to reduce fees are just some of the challenges freelancers are faced with as...
Opinion: The Importance of Getting Noticed at Moments that Matter
All brands want to get noticed but unless they pay attention to the triggers that are needed to gain mental availability, the brand’s assets...
Now Near Next – The Latest View from OOH
Colum Harmon, marketing director at PML Group, kicks off Now Near Next for 2021, the series that focuses on relevant Out of Home thought...
Hynes Takes Over as Vice President of IAPI
Sean Hynes, creative director with Bonfire, has been appointed as vice president of IAPI, having served on its creative council since 2018.
A former creative...
IPG Mediabrands Picks Up Media Account for The Naked Collective
IPG Mediabrands Ireland has picked up the media buying and planning account for The Naked Collective, the manufacturer of healthy drinks that are sold...
Paul Dervan to Discuss Marketing Effectiveness on MII Webinar
Paul Dervan, CMO of the National Lottery and author of “Run With Foxes: Make Better Marketing Decisions” will be the keynote speaker for the...
Oliver Sponsors The Executive Institute Strength and Resilience Series for 2021
Oliver has announced that it is to sponsor The Executive Institute’s new Mental Strength and Resilience Series for 2021.
The Mental Strength and Resilience Series...
Folk Wunderman Thompson Create Powerful Campaign Highlighting Domestic Abuse
Vodafone Ireland Foundation, in partnership with Women’s Aid, has launched a powerful new press campaign that was created by Dublin based creative agency Folk...
