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TBWA Ireland Rolls Out Global Campaign for Optimum Nutrition
The Glanbia-owned Optimum Nutrition has launched a major new global advertising featuring Formula 1-star Lando Norris, Ireland and England rugby internationals Dan Sheehan and...
Bord Gáis Launches New Campaign as Part of Brand Repositioning by...
Bord Gáis Energy has rolled out a new campaign as part of an overall brand repositioning.
Called “Know Your Power”, the integrated campaign was by...
Media 365 Appoints Niamh Deans as Business Director
Niamh Deans has been appointed as business director of the independent media agency Media 365.
According to the agency, in her new role, Deans will...
Heineken Secures Prime Grafton St Takeover on a Long-Term Basis
Heineken has taken over one of Dublin’s most prominent OOH sites at the top of Grafton Street on a long-term basis.
Located above Butler’s Chocolate...
Hidden Hearing Stresses Clarity & Expertise in New Campaign from Bloom
With competition heating up in the hearing care market, Bloom has created a new national campaign for Hidden Hearing.
Now live across television, out-of-home, radio...
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Bonfire Unveils New Beacon CARE Fertility Campaign
Creative agency Bonfire has revealed its first work for new client, Beacon CARE Fertility, a global leader in cutting-edge IVF treatments and embryo genetic...
Heineken 0.0 to Sponsor European Rugby Coverage on Premier Sports
With European club rugby taking centre stage this weekend, Sky Media has announced that it has partnered with Heineken 0.0 as the main sponsor...
Coca Cola’s AI Christmas Ad Tops Interesting Index for Q4
We’ve done our research, we’ve checked it twice and now we’re going to find out who's memorable or forgetful, writes Bronagh O’Donovan, strategy director,...
Opinion: Wolfgang Digital’s 2026 Marketing Predictions
It’s that time of year again for forecasts and predictions, so here’s what the team at Wolfgang Digital are thinking about for 2026.
Digital’s share...
IRS+ Delivers Disruptive Audio Placements for RSA Campaign
The Road Safety Authority (RSA) launched a nationwide radio campaign titled “Cut Short,” using “disruptive audio placements” to underscore the consequences of dangerous driving...
