Kerrygold Rolls Out New Global Campaign to Highlight Importance of Eating...
Kerrygold, the iconic Ornua-owned food brand, has rolled out a major global campaign called "May Your Table Always Be Full."
The new campaign, which was...
Opinion: How to Use Artificial Intelligence to Get Ahead in Paid...
With paid-for search accounting for a sizeable chunk of digital ad spend, recent developments in artificial intelligence (AI) and Chat GPT can help digital...
Partner Content: What Businesses & Consumers Need to Know About Sales...
The Competition and Consumer Protection Commission (CCPC) recently issued a warning about the importance of compliance with new sales pricing rules called the Price...
Marketing Society’s Research Excellence Awards 2023 Now Open for Entry
The Marketing Society of Ireland has launched a call for entries to the 2023 Research Excellence Awards which will be held on Friday, December...
TBWADublin Launches New Campaign and Brand Refresh for Imagine Broadband
TBWADublin has rolled out a new brand refresh and campaign for Imagine Broadband.
Called “Faster Broadband, Faster” the campaign rolls out on OOH, radio, press,...
Out Look: Bright Projection for Breast Cancer Ireland Very Pink...
James Byrne, marketing manager, PML Group with this week’s Out Look on Out of Home
Bright Projection for Breast Cancer Ireland Very Pink Run
THE...
Consumer Confidence Continues to Erode According to B&A Research
This wave of the B&A Consumer Confidence Barometer, which was conducted from September 7th and September 18th, shows that Irish consumers remain downbeat about their own...
Ringers Taps into Rugby Fever With New Campaign for Bank of...
With the Rugby World Cup in full swing, Bank of Ireland has officially launched a new brand campaign that showcases all the elements that...
Laya Healthcare to Sponsor 2FM’s Jennifer Zamparelli Radio Show
Laya Healthcare is to sponsor RTÉ’s Jennifer Zamparelli’s radio show on 2FM which runs Monday to Friday between 9am to 12 noon.
In a deal...
Irish Times Boosts Revenues But Reports Loss for 2022
Despite a 2% rise in turnover to €109.7m last year, the Irish Times made a pre-tax loss of just over €5m in 2022 according...
