Ad of the Week: JUST EAT – Bloom

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Credits: Client: Just Eat Title: The Rules Media: TV/Radio/Outdoor/online Advertising Agency: Bloom Account Director: Abigail Gaskin Creative Direction: Michael Walsh Agency Producer: Damian Penco Director: Jamie Delaney Producer: Tess Bunworth Production Company: Antidote The Lowdown: Bloom Advertising created the latest campaign for JUST EAT, Ireland's leading online food ordering app, which launched this week. The campaign includes TV, online display, social, outdoor, transport, and radio. The TV spot was produced by...

Ad of the Week: Even if it’s Daniel – Rothco

Credits: Client: Registered Gas Installers of Ireland Agency: Rothco Agency Producer: Stevi Russell Art Director: Ciara Rapple/Stephen Rogers Copywriter: Frances O’Rourke Finished Art: Gerry Cole Senior Account Manager: Annie Tidy Strategy: Patrick Ronaldson/Brona Kilkelly Photography: Kevin Griffin Director/Photographer: David Kerr Photography Retoucher: Happy Finish Music: Daniel O’Donnell Post Production: Screenscene Producer: Jonny Speers Post Production Supervisor: Peter Greene Editor: Jake Walshe Sound: Mutiny The Lowdown: Daniel O’Donnell Superfan Rejects Hero in New Rothco Campaign for RGII Registered Gas Installers...

eir Rolls Out Major Campaign as Part of New Brand Positioning

  https://vimeo.com/926195912?share=copy Telecommunications company eir has rolled out a new brand identity and campaign as part of an overall investment of €2m, the brand’s biggest in over 10 years. Called “eir for all” the campaign is running across TV, social, OOH, radio as well as digital and in-store. Part of the campaign profiles individual people, families and communities across Ireland demonstrating how eir’s...

TBWADublin Rolls Out Powerful Domestic Abuse Campaign

With domestic violence and abuse on the increase during the lockdown, TBWADublin has created a powerful campaign for the Department of Justice and Equality that highlights how the problem is exacerbated during on the ongoing Covid-19 crisis. Given the current restrictions during lockdown, art director, Mikey Ryan and copywriter, Blaise Hoban came up with the idea to shoot the campaign’s...

Huskies Create Hard-Hitting Campaign for St. Vincent de Paul

With the ongoing pandemic wreaking havoc on the finances of many Irish charities, St. Vincent de Paul (SVP) has launched its annual appeal with a new campaign created by In the Company of Huskies. SVP is Ireland's largest charity and it receives more than 150,000 calls each year, usually from people in need of food. Due to unprecedented economic circumstances...

BBDO Dublin Writes a Love Letter to the Irish for Barry’s Tea

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BBDO Dublin has created two new ads for Barry’s Tea, including one which promotes its decaf range, a first for the company. The campaigns are to run in rotation over the next two years. The main ad for Barry’s popular Gold Blend is called  “Love Letter to the Irish”  and it continues the brand’s rich creative legacy albeit with a...

Heineken Rolls Out New TV Campaign Ahead of Champions Cup Knockout Stages

With the knockout states of the Heineken Champions Cup coming up in April, Heineken Ireland has rolled out a new rugby-focused TV campaign which will launch this weekend. Called The Perfect Match, the brand campaign was created by Publicis Dublin in collaboration with agency partners Thinkhouse and Dentsu’s Red Star. The campaign includes TV, data-informed digital, social and trade/shopper marketing executions....

Ad of the Week: McDonnells Currys Sauce – Boys and Girls

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Ireland’s Favourite Curry Sauce Goes International in New Advertising Campaign for McDonnells McDonnells Currys Sauce, Ireland’s favourite and a key ingredient in one of the nation’s most popular dishes says “Eat it for Dinner” as the “Chips Curry” story takes on an international feel in a new advertising campaign developed by award winning creative advertising agency Boys and Girls (www.boysandgirls.ie). Formerly...

Ad of the Week: Make a Minute – Rothco

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The Lowdown: Dairygold, the market leader in the Irish spreads category has embarked on a new campaign for the brand this summer with its new agency ROTHCO. According to ROTHCO’s Chief Strategy Officer, Emer Howard, the challenge was to get Irelands favourite spread into as many Irish Hearts as fridges. Spreading straight from the fridge for over 30 years, Dairygold has a...

Lidl Ireland Christmas 2015 – Postman Derek – Chemistry

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The lowdown: Christmas is brilliant isn't it? Except for when it's not. It's a little talked about fact, but sometimes Christmas can get a little bit, well, un-fun. Luckily even the most die hard Scrooge can't resist Lidl's delicious range of festive food, and the Christmas spirit is restored once again; allowing one and all to 'share a Lidl bit...

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