Ad of the Week: Allianz ‘Dare To’ – Rapport Marketing Communications
The Lowdown: From personal to commercial, Allianz Insurance is involved in every aspect of Irish life. This 40 sec brand Ad "Dare to" conveys the positivity going forward in the Irish economy whilst demonstrating the peace of mind Allianz customers enjoy, thus allowing them to live their lives to the full. Produced by Hot Sauce for Rapport and their client...
Ad of the Week: Maldron – Save a Tenner
Publicis Dublin create a quirky new campaign for Maldron Hotels. The campaign was created to raise awareness of the hotel’s new booking tool – ‘Make it Maldron’. When you sign up to the new loyalty scheme, every time you ‘Make it Maldron’ (book a stay), you save €10. Publicis Dublin brought this idea to life with 30-second VOD, which...
The Boys of the NYPD Choir Sing Galway Bay in Christmas Cracker from The Public House
The Dublin-based agency, The Public House has rolled out a new Christmassy campaign for EPIC The Irish Emigration Museum that brings the boys from the NYPD Choir together for the first time to sing Galway Bay, in a powerful nod to the festive classic Fairytale of New York by Shane McGowan and Kirsty McColl. Possibly the most played Christmas song...
Ad of the Week: Cycling – McCannBlue
Credits: Agency: McCannBlue Advertiser: Zurich Life Title: "Cycling" Creative Team: Graham Stewart/Christopher Gore Account Team: Fiona Cooley/Amy Satelle Producer: Joanne O'Hagan at Brilliant! Director: Brian Durnin Production Co: Red Rage Producer: Gary Moore Post Production: Windmill Lane Sound Design: Mutiny The Lowdown: Our new integrated campaign for Zurich sees their international brand platform of "Whatever you truly love" developed for the Irish market to drive awareness for Zurich Pensions. If you are...
Trips to remember – Publicis Dublin
Credits: Agency: Publicis Dublin Advertiser: Iarnród Éireann Media: Video On Demand/Digital Campaign: Trips to remember Tittle: Trips to remember Client Executives: Stephen Murray- Manager, Marketing Communications Passenger Charlotte Tucker - Brand Manager Agency Executives: Sinead Ní Ghaora - Account Director Karen Austin - Account Manager Peter Dobbyn - Copywriter Carol Lambert - Creative director & Art Director Agency Production: Rachel Murray - Agency Producer Production Company: Jumper Productions Director: Jonathan Kesselman Producer: Fiona kinsella Post Production: Screen...
eir Rolls Out Major Campaign as Part of New Brand Positioning
https://vimeo.com/926195912?share=copy Telecommunications company eir has rolled out a new brand identity and campaign as part of an overall investment of €2m, the brand’s biggest in over 10 years. Called “eir for all” the campaign is running across TV, social, OOH, radio as well as digital and in-store. Part of the campaign profiles individual people, families and communities across Ireland demonstrating how eir’s...
ŠKODA Ireland – Never leave your dog in a hot car
A car heats up like an oven and, in exceptional hot conditions such as those we’re experiencing now, can kill a dog in just 15 minutes. So, the advice to dog owners is simple - never leave your dog in a hot car. That’s the striking premise behind a new pet safety campaign created by award-winning creative agency, Boys...
Ad of the Week: Make It Yours – Havas Worldwide Dublin
Credits: Advertiser: Valeo Foods Brand: Jacobs Biscuits Activity: Broadcast Commercial Agency: Havas Worldwide Dublin Client Team: Michelle Rynne, Lisa Fitzpatrick Agency Executives: Tony Caravousanos, Aoife Surgeon Agency Planning: Viv Chambers Creative Team: Gary Boylan, Katy Egan Havas Broadcast: Suzanne Heneghan Production Company: Antidote Producer: Tess Bunworth Director: Lee Cronin Music: Assembly Post Production: Windmill Lane Havas Digital lead: Mary Reynolds The Lowdown: Whether you're a nibbler, a muncher or a cruncher, a dipper or a dunker,...
Ad of the Week: The Lie Detector Test – In The Company of Huskies
The Lowdown: We are all about encouraging Ireland ‘To Be More Frank and Honest’. So we called on lie detection expert George Ferreira (complete with polygraph machine) to help. We asked best mates, roommates, couples and a mother and daughter combo to participate. What followed was pretty hilarious. Credits: Brand: Frank and Honest Agency: In The Company of Huskies Creative Director: Damian Hanley Art Director: Nick...
Ad of the Week: Success Happens Here – McCannBlue
Credits: Agency: McCann Blue Client: DBS Creative Director: Tim Britnell Copywriter: Laurence Keogh Account Manager: Fiona Cooley Account Executive: Karen Fallon Motion Designer: Jason Fitzgerald Photographer: Eoin Holland VO: Sam McGovern The Lowdown: This January saw the launch of the second phase of the ‘Success Happens Here’ campaign for DBS, created by McCannBlue. Having initially launched the campaign back in August 2015 in outdoor, print, digital, social and radio, this...
