Ad of the Week: Chemistry’s Get Cancer Campaign for Irish Cancer Society
Chemistry has created a new provocative campaign for the Irish Cancer Society aimed at kick-starting the conversation about cancer. The Get Cancer campaign features a host of real life cancer survivors who state that they want to get cancer. The ad was directed by Keith Hutchinson of H2 Films. Opening with the arresting tagline, ‘I Want to Get Cancer’, the campaign wants...
Ad of the Week: Sherry FitzGerald
In the Company of Huskies team up with Sherry FitzGerald to launch the property agents’ new brand platform and innovative technology offering. Ireland's largest property and financial services firm, Sherry FitzGerald selected In the Company of Huskies to develop a new brand platform and campaign. This comes ahead of Sherry FitzGerald launching their pioneering technology which will revolutionise the property...
Glenisk Returns to TV after 11 Year Absence with New Campaign
Glenisk, the premium yoghurt brand has returned to TV screens with its first campaign since 2011. Created by BBDO Dublin and called “Organic. Double Goodlier” the campaign focuses on the consumer and environmental benefits of choosing organic and shows how much people may benefit from having a little Glenisk organic yogurt in their lives. “It’s over a decade since our...
Ad of the Week: Kelkin – Made for Exploring
The Lowdown: Kelkin’s new campaign celebrates the fact that everyone is born curious, craving new experiences. Seeking out new adventures helps us get the most out of life. With a huge range of nutritious products, Kelkin feeds your inner explorer so you can keep seeking out new adventures every day. Kelkin is made for exploring. Credits: Advertiser: Valeo Foods Brand: Kelkin Activity: Broadcast Commercial Agency:...
Javelin Rolls Out New Creative Campaign to Promote An Post Commerce
Javelin has created a new campaign for An Post Commerce to highlight how it helps businesses of all sizes to promote sell, deliver and succeed. Many business customers are unaware of the full range of tools and technology that An Post Commerce has to offer, from dynamically targeted Direct Mail marketing solutions, to the new e-commerce online hub. A core...
Ad of the Week: Ellen Keane – We Cover Courage
In the Company of Huskies releases second ad featuring Ireland’s youngest ever Paralympian Ellen Keane. Allianz Ireland and ad agency, In the Company of Huskies today unveiled the latest chapter of its new multi-million campaign that recognises moments of courage that have defined the lives of individuals and, in turn, inspired Irish society. Ellen Keane, Ireland’s youngest ever Paralympic athlete, stars in...
Ad of the Week: Vodafone Ireland’s Who We Are is How We Play
With the Autumn rugby internationals due to kick off next weekend against the Springboks, Vodafone Ireland has launched the next phase of its sponsorship of Irish rugby with a new campaign called “Who We Are is How We Play.” Created by Target McConnells, which developed the “Team Of Us” platform, the campaign gives viewers and fans a glimpse into the...
Ad of the Week: Belief Is Everywhere
Rothco | Accenture Interactive has launched a new campaign for AIB called “Belief Is Everywhere’. The integrated campaign- led by a 60-second TVC directed by Academy’s Si&Ad- looks to recognise the hard work and belief the Irish public experience on the journey to getting a mortgage. The TVC opens on a dusky scene on the Irish coast. As the landscape...
TBWADublin Creates Campaign for SynerChi Kombucha
SynerChi Kombucha, Ireland’s first kombucha brewery, based in Gweedore, Co. Donegal has launched a new social campaign that urges us all to ‘Be More Donegal’. In other words, to find our natural Chi-ll. The colourful campaign, created by TBWADublin, draws inspiration from the wild and calm surroundings of Donegal, which also serve as a reflection of the range of refreshing...
RTÉ Gives GAA Minors a Major Boost
With this year being a year like no other for all aspects of GAA and sport, Electric Ireland, RTÉ and Spark Foundry, part of Core have partnered on an innovative new campaign to showcase Electric Ireland’s sponsorship and support of the Electric Ireland GAA All-Ireland Minor Championships. Electric Ireland’s sponsorship platform ‘This Is Major’ brings to life the insight ‘there’s...
