Wednesday, February 28, 2024

Havas Rolls Out New Campaign for Stout Brand Island’s Edge

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Heineken Ireland has kicked off a national campaign to promote its new stout brand, Island’s Edge. The new campaign was created by Havas Dublin and the TVC brings to life the brand story, which “profiles people at Ireland’s urban edges, depicting where bold new ideas are born. The TVC also brings to life the Irish entrepreneurial spirit; where the progress...

Core Rolls Out Major Recruitment Campaign for Gardaí Siochána

With the Gardai Síochána seeking to take on an additional 1,000 new recruits in 2023, Core has rolled out a new recruitment campaign for the force to bring the total number of Gardaí in service to 15,000. The campaign shows the true nature of the job – working at 4am, making arrests, being physically active, as well as the significant...

Ad of the Week: Sherry FitzGerald

In the Company of Huskies team up with Sherry FitzGerald to launch the property agents’ new brand platform and innovative technology offering. Ireland's largest property and financial services firm, Sherry FitzGerald selected In the Company of Huskies to develop a new brand platform and campaign. This comes ahead of Sherry FitzGerald launching their pioneering technology which will revolutionise the property...

Heineken Rolls Out New TV Campaign Ahead of Champions Cup Knockout Stages

With the knockout states of the Heineken Champions Cup coming up in April, Heineken Ireland has rolled out a new rugby-focused TV campaign which will launch this weekend. Called The Perfect Match, the brand campaign was created by Publicis Dublin in collaboration with agency partners Thinkhouse and Dentsu’s Red Star. The campaign includes TV, data-informed digital, social and trade/shopper marketing executions....

Ad of the Week: Ulster Bank Northern Ireland

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Innovation is at the heart of the Ulster Bank Northern Ireland brand, and when it comes to security their banking app harnesses the latest biometric technology – with both Face ID and Fingerprint Login – to help protect customers’ accounts. To communicate the benefits of the UB NI app Boys + Girls launched their first campaign in more than three...

Publicis Dublin Stresses the Importance of Poxy Chores for Gas Networks Ireland

Publicis Dublin has rolled out a new cross-platform safety campaign for Gas Networks Ireland. The new campaign sees the comeback of the feathered balladeer Tommy McAinary who sings about the “poxy chores” that are required to protect households from carbon monoxide emissions. Carbon monoxide safety communications have been very successful with alarm ownership in Ireland now standing at  65% of households....

The Public House Rolls Out New Campaign for FBD Insurance

The Public House has launched a new campaign for FBD Insurance to promote the company’s car, home and farm insurance products. The new campaign is the latest iteration of FBD’s brand platform, “Support. It’s what we do,” which was first developed by the agency back in 2019 and it will run across TV, digital, social and radio throughout 2023. According to...

Ad of the Week: Allianz ‘Dare To’ – Rapport Marketing Communications

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The Lowdown: From personal to commercial, Allianz Insurance is involved in every aspect of Irish life. This 40 sec brand Ad "Dare to" conveys the positivity going forward in the Irish economy whilst demonstrating the peace of mind Allianz customers enjoy, thus allowing them to live their lives to the full. Produced by Hot Sauce for Rapport and their client...

TBWADublin Create TV Campaign for Supervalu

With measures in place across Ireland to restrict the spread of the COVID19 virus, many Irish people have taken a variety of creative approaches to spread joy. SuperValu, Ireland’s largest supermarket chain, proudly recognises the importance of community across the country, and wanted to share a snapshot of how even during the most difficult times, it brings out the best...

Folk Wunderman Roll Out Powerful Campaign for Irish Cancer Society

https://vimeo.com/679973789/734022029c The Irish Cancer Society and creative agency, Folk Wunderman Thompson, have launched a poignant and powerful campaign to inspire people in Ireland who have been impacted by cancer to ‘take back from cancer,’ as part of this years’ Daffodil Day. Taking inspiration from the Akkoç family, the campaign follows the life of aspiring young filmmaker Ziya, sharing some intimate and...

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