Home Campaigns Ad of the Week Ad of the Week: Maldron – Save a Tenner

    Ad of the Week: Maldron – Save a Tenner

    Publicis Dublin create a quirky new campaign for Maldron Hotels. The campaign was created to raise awareness of the hotel’s new booking tool – ‘Make it Maldron’. When you sign up to the new loyalty scheme, every time you ‘Make it Maldron’ (book a stay), you save €10. Publicis Dublin brought this idea to life with 30-second VOD, which shows a man suspended from a helicopter, saving a tenor from a rather distressing situation. This campaign also includes digital display and a 30″ radio ad.


    Advertised brand: Maldron Hotels
    Agency: Publicis Dublin
    Advert title(s): Save a Tenner
    Media Digital Video
    Publicis Dublin, Ireland
    Creative Director: Eddie Gardner
    Copywriter: Peter Dobbyn
    Agency Producer: Rachel Murray
    Account Director: Jeremy Stanley
    Account Manager: Kate McKenna
    Director: Bob Gallagher
    Producer: Zlata Filipovic
    Sound: Will Farrell
    Group Brand Manager: Gillian Pierce

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