Javelin Rolls Out Hard Hitting Campaign Highlighting Domestic & Gender Based...
Javelin has rolled out a new campaign for Cuan, the domestic, sexual and gender-based violence (DSGBV) agency and the Department of Justice.
The campaign will...
Consumer Sentiment Starts to Wane Again According to Ipsos B&A Barometer
Is this as good as it gets? Despite the positive economic indicators (for now), sentiment has fallen again, according to the latest Ipsos B&A...
Dalata to Sponsor Under GAA Under 20 Football Championship
Dalata Hotel Group, Ireland’s largest hotel operator, is to sponsor the GAA Under 20 Football Championship for the next five years.
The tournament will be...
IAPI Launches Effie Awards 2025 at Industry Event in RDS
The Effie Awards Ireland 2025 officially launched this week at an industry event in Dublin’s RDS.
Attendees heard from Tom Kinsella, managing director, Homes at...
Reach Celebrates 10 Years of Belfast Live
Reach plc is celebrating the 10th anniversary of its Belfast Live website this week. The launch of the news website set the foundations for...
IAPI Announces Charity Partners for 2025 Cannes Young Lions
IAPI officially launched the 2025 Cannes Young Lions at a special event held in TU Dublin in Grangegorman today, Friday February 21, which attended...
Opinion: What Brands Can Learn from Bohemians Football Club
They may not have won the League of Ireland since 2009 (or an FAI Cup since 2008), but off the pitch the Bohemian F.C...
Bold Studios Rolls Out Global Campaign for Puma Brand Cobra Golf
https://www.youtube.com/watch?v=x9znzGmV9tU
The Dublin-based Bold Studios has created a new global brand platform and campaign for Cobra Golf, the golfing brand which is owned by sportswear...
Out Look: Tirlán Leverages OOH to Best Effect with Contextual...
Bespoke creative, dynamic activations and contextual callouts are all employed by the advertiser's brands this cycle to best effect across OOH.
Opinion: Marketing to Males at a Time of Uncertainty
As more and more men wrestle with mental health challenges and struggle to identify with the traditional male stereotypes, marketers need to be mindful...
