Bauer Media Appoints Eamon Fitzpatrick as Group Commercial Director
Eamon Fitzpatrick is to join Bauer Media Audio Ireland as its new group commercial director.
In the newly created position, Fitzpatrick will lead the commercial...
Ian McGrath Joins dentsu as Chief Operations Officer
Ian McGrath has joined dentsu Ireland as its chief operations officer.
With over 20 year's experience in the advertising and marketing industry, both on the...
Digital Audio Consumption Continues to Power Ahead According to IAB Ireland/RED...
Digital audio consumption in Ireland has continued to grow with 78% of Irish adults now consuming some form of digital audio, according to IAB...
With Three Weeks to Go to Entry Deadline New Judges Appointed...
There are just three weeks to go to the entry deadline for the Media Awards 2024.
The closing date for entries is March 21st and judging...
Out Look: Virgin Media Unleashes Playtime Retail Takeover
Aaron Poole, marketing executive, PML Group with this week’s Out Look on Out of Home
Virgin Media Unleashes Playtime Retail Takeover
Virgin Media is...
Sarah Murphy Appointed as Director of Commercial with Virgin Media Television
Virgin Media Television (VMTV) has appointed Sarah Murphy as director of commercial.
Murphy joined VMTV three years ago as investment lead and was later appointed...
RTÉ Raidió na Gaeltachta Enters Commercial Advertising Market
RTÉ Raidió na Gaeltachta has made its debut in the commercial advertising market for the first time in its 50-year history.
Under the station’s new...
Opinion: OOH Strategies for Year-Long Narratives
With more and more people embracing year-round resolutions- as opposed to New Year resolutions- OOH has become a powerful tool in the marketing armoury...
Consumer Confidence Picks Up in Latest Ipsos B&A Barometer
As inflation continues to fall, consumer sentiment has improved according to the latest Ipsos B&A barometer.
This wave of the Ipsos B&A Consumer Confidence Barometer...
Artificial Intelligence Takes Centre Stage at IAPI Event
The transformative power of artificial intelligence was the hot topic up for discussion at a gathering of over 300 advertising and marketing industry professionals...
